CRM Manager – Data & Platform Operations
Are you a data-driven and systems oriented CRM professional ready to take ownership of a high-impact platform? This newly created APAC role, based in Sydney, offers an exciting opportunity to join a market leader in Real Estate. The business is scaling its CRM and SalesHub systems to power smarter leasing, marketing, and customer engagement across the APAC region. This program will be led by the Sydney-based marketing team.
About the Role
As CRM Manager, you'll be the technical and marketing backbone of the HubSpot-based CRM and SalesHub platforms. You'll manage data flows, ensure system integrity, and deliver actionable insights that drive performance across leasing and marketing teams. This is a hands-on role for someone who thrives on operational excellence, data governance, and cross-functional collaboration.
Key Responsibilities
Maintain and optimise the HubSpot-based CRM and SalesHub platforms
Manage user access, system configuration, and platform settings
Ensure data accuracy across contacts, companies, deals, and property records
Oversee data hygiene, deduplication, and governance processes
Collaborate with IT to manage integrations and ensure secure, reliable data flows
Build dashboards and reports to track pipeline, performance, and adoption metrics
Analyse CRM data to uncover trends and support strategic decisions
Manage a prioritised backlog of CRM enhancements and process improvements
Translate business requirements into technical briefs and coordinate implementation
Champion CRM best practices and support user training across teams
What You'll Bring
Experience in CRM operations or data management roles
Hands-on experience with HubSpot, Salesforce, or similar CRM platforms
Strong understanding of data governance, segmentation, and reporting
Ability to build and manage audience segments and workflows
Experience in dashboard creation and analytics tools
Proven track record working with cross-functional teams (Leasing, Marketing, IT)
Experience managing CRM enhancement backlogs or improvement projects
Exposure to multi-market data environments (APAC/global) is a plus
Additional Details
Seniority level:
Mid-Senior level
Employment type:
Full-time
Job function:
Marketing, Analyst, and Project Management
Industries:
Real Estate, IT System Data Services, Marketing Services
If you are ready to shape the future of CRM with this global property leader, please apply by following the below links and be part of a team that will turn data into decisions.
For a confidential discussion please call Rebecca Kemp in our Sydney office on .
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