Overview
The UX Designer will deliver cohesive, measurable user experiences that align with business goals and customer needs - improving conversion, retention and satisfaction across the end‑to‑end journey.
Responsibilities
* Champion the end‑to‑end customer experience : map journeys, identify pain points and define opportunities across web and app.
* Translate research insights and analytics into clear hypotheses and testable design solutions, with success metrics (e.g., NPS, CSAT, task success).
* Plan and conduct lean research (usability tests, interviews, surveys) in partnership with User Research; synthesise findings into actionable recommendations.
* Create user flows, wireframes and high‑fidelity prototypes; present rationale, facilitate feedback and iterate rapidly.
* Apply AI‑enhanced design tools (e.g., Figma Make) to accelerate ideation, generate variations and content, and improve craft; with a focus on streamline handoffs and workflows.
* Contribute to and evolve the design system (components, patterns and documentation) to ensure consistency, quality and scalability.
* Collaborate closely with Product Managers and Engineers to scope, prioritise and deliver increments; provide clear specifications and support during build.
* Validate designs using experimentation (A / B tests) and analytics; iterate to improve conversion, task completion and retention.
Skills
* Experience designing end‑to‑end customer journeys and cross‑channel experiences.
* Data‑informed approach : comfortable interpreting research and product analytics to make design decisions.
* Strong attention to detail.
* Experience producing user flows, wireframes, interactive prototypes and clear documentation.
* Proficiency with Figma (Auto Layout, components / variables, prototyping).
* Working knowledge of AI / automation tools and prompt‑driven workflows (e.g., Figma Make, V0, Loveable etc) to accelerate research, content and prototyping.
* Excellent communication and stakeholder management.
* Agile ways of working; delivery‑oriented with a growth mindset.
* Accessibility and inclusive design practices.
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