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Digital analytics & martech specialist - remote

Melbourne
Flybuys
Posted: 2 May
Offer description

**About Us**:
We're known for being the country's most popular rewards program with over 8 million active members. And through our extended network of partnerships with other nationally recognised brands, we make every day worth more for our Aussie members.
But, we're more than the card you carry around in your wallet or the app on your phone! With over 300 team members and growing, we have amazing office spaces in Sydney and Melbourne. Staying true to our flexible working policy and people-centric culture, we ensure all our team members are set up to work remotely across Australia. We are outcomes-focused, and everything we do is aligned with our core values _- _**_Be United, Be Relevant, Be Passionate, Be Generous, _**and **_Doing the Right Thing._**

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Your Team:*
We've already built a pretty amazing team, but we're not looking for more of the same. Our day-to-day is made stronger when we surround ourselves with people who are different, like you.
We work really hard to build teams that support each other. It's the kind of environment you'll miss while you're on holidays.
Reporting to our Digital Analytics Lead, you'll get to collaborate with two other MarTech Specialists as well as collaborating with other cross-functional teams to support and clarify objectives with the use of data collected.

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Your Role:*
There is no typical working week at Flybuys. But here are some of the things you might be working on, day-to-day;
**_Data Quality and Timeliness:_**
- Manage & maintain tagging and authentication that deliver identity management, reporting and segmentation across all**_ _**Flybuys
- Manage data load & segment on-boarding for our Data Management Platform (DMP)

**_Analytics and Reporting:_**
- Provide regular reporting and SME support on identity management and the opportunities to drive addressable audience growth across DMP and external digital media channels
- Collaborate closely with analytics
- Clearly articulate the customer insights & commercial opportunities of**_ _**Flybuys digital assets.
- Provide digital analytics SME support as required to product & marketing teams.

**_Platform Management and Operation:_**
- Liaise and manage relationship with Adobe tech team
- Set up any new destinations, integrations and workflows
- Provide SME support to Flybuys strategic initiatives
- Scope requirements and liaise with technical team to support implementation of event capture on new and existing assets / features.

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Your Ideal Skills & Experience:*
- Proven experience as a Digital Analyst, optimising marketing technology solutions in a large & complex environment.
- Core understanding of data and tag management system (we use Adobe Launch but similar tools will be fine).
- Collaborating with Product Owners to identify insight needs
- A basic understanding of Javascript and its relation to client-side data collection.
- Good understanding of the semantics of technology and data & analytics definitions between engineers, developers, data scientists/analysts and architects.
- Continuously stay abreast of the newest Martech & adtech changes
- Providing strategic support to the business and technical teams.
- Playing a support function in relation to digital analytics, troubleshooting complex issues and making recommendations for development.

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Your Benefits:*
We offer our valued team members a stack of exclusive benefits! To name a few:

- Flybuysflex | work from anywhere, measured on outcomes
- Two well-being days per year!
- Volunteer leave
- Ongoing learning & development programs and opportunities
- My Coles and Wesfarmers team member discount card
- Be Well Programs - Mind/Body/Soul
- Quarterly All Team events
- Hybrid social events
- New starter kit merchandise

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Your Time to Fly!*
So, whether you're an early bird list maker, a night owl coder, a brainstorm chaser or a PowerPoint proof-reader, we want you to **Be You, With Us.**
We value ways of working that work for everyone and use our different strengths to make us stronger. We work hard to make sure everyone's voice is heard and respected equally, regardless of identity, background, position, ability or lifestyle.
- To ensure the safety and wellbeing of our employees and the community in which we operate, Flybuys (Loyalty Pacific) has introduced a Vaccination Policy which requires all persons entering a Flybuys (Loyalty Pacific) workplace, attending a Flybuys (Loyalty Pacific) work-related event, or entering other premises to undertake work on Flybuys (Loyalty Pacific)'s behalf to be fully vaccinated against COVID-19 or to hold a valid exemption (and to provide evidence of the same)._
- It is also a condition of employment that successful applicants provide evidence of compliance with Flybuys (Loyalty Pacific) Vaccination Policy and to undergo a National Police Check prior to commencing._

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