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Social media manager

Bacchus Marsh
That Creative Couple Pty Ltd
Posted: 18 January
Offer description

Sarah Renae Clark is a creative educator and artist who helps people slow down, relax, and actually enjoy being creative. The brand mixes simple learning with play, using colouring, creative tools, and plenty of encouragement to help people experiment, make a mess, and have fun along the way. Creativity is meant to feel good, not stressful, and that idea runs through everything we do.

We're hiring a Social Media Manager to lead our social presence day to day. This is not a junior role. We're looking for someone experienced who can think strategically, work independently, and collaborate easily with a small team. This role owns social from start to finish. Strategy, content creation, posting, and measurement all live here.

If you love social media, understand how platforms actually work, and know how to grow an audience without losing the heart of a brand, keep reading.

What you'll do

* Create and own the social media strategy across platforms like Instagram, Facebook, Pinterest, and others as needed
* Turn that strategy into content that feels fun, helpful, and very on-brand
* Plan, create, edit, and post content consistently

* Produce a mix of content including photos, carousels, Stories, Pins, Reels, and graphics

* Repurpose and refresh existing designs, videos, and marketing materials

* Spot trends early and decide what fits the brand and what doesn't
* Write captions, headlines, and social copy that feel warm, clear, and true to Sarah's voice
* Plan and execute content for launches, promotions, and seasonal campaigns
* Engage with the community in a warm, thoughtful way
* Track performance and use data to improve what we post and how often
* Balance growth with trust, making sure social supports the business without feeling salesy

What we're looking for

* Several years of hands-on social media experience, ideally with creator-led or lifestyle brands
* Someone who can work independently and doesn't need step-by-step direction
* Strong instincts for trends, timing, and platform culture
* A clear understanding of how content drives reach, engagement, and sales
* Comfort being both strategic and hands-on
* Excellent writing skills with a natural, conversational tone
* Good judgment around brand voice and boundaries
* Organized, proactive, and reliable

This role is a good fit if you

* Enjoy creating content as much as planning it
* Know when to jump on a trend and when to skip it
* Care about brand trust just as much as growth
* Like experimenting, learning, and adjusting as you go
* Enjoy working closely with creative people in a small team

Details

* Location: Bacchus Marsh, Victoria, Australia. On-location preferred, but remote considered for the right person

* Type: Contract or employee, depending on fit

* Start: As soon as we find the right person

* Pay: $80k-100k AUD, based on experience

If this sounds like you, we'd love to hear from you. Please share examples of social content you've created, how you've helped grow a social media channel, and why you feel you're a strong fit for this role. If you've worked with similar brands or audiences, we'd love to see that too.

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