Social Media Producer - The West and Perth Now
Overview
As a key player in our dynamic online team, you will support the Group Digital Editor and guide the social media strategy, growing our audience by identifying new opportunities. We are based in Perth and support our two fast-paced WA news websites – thewest.com.au and PerthNow.
What We Need
To thrive in this role you must have excellent knowledge of social media platforms, writing and communication skills, sound news judgment, a keen attention to detail, a strong sense of urgency, an ability to multi-task and a thorough grasp of online content distribution.
Key Responsibilities
- Create and curate compelling and engaging social media content for thewest.com.au and PerthNow.
- Manage and populate thewest.com.au and PerthNow’s social media accounts in conjunction with the wider digital team.
- Use graphic design and video tools such as Adobe Express to help create engaging social media content.
- Manage thewest.com.au and PerthNow’s paid social media accounts to ensure optimum reach and CTR.
- Advise on Seven West Media’s social media strategy and ensure the social media channels align with this strategy.
- Identify trending story opportunities on social media.
- Identify new online readers to expand the audience for the website.
- Collaborate with digital producers, reporters, editors and the video team to ensure our news stories are given the right social media treatment.
- Have a keen interest in news at a local, national and international level.
- Identify new social media channels and opportunities to capture new audiences.
- Apply news judgment and use analytical tools to maximize social media visibility.
- Maintain awareness of legal and ethical issues in reporting.
- Continuously upskill and stay updated with technology, digital and social trends.
- Work effectively in a collaborative, fast-paced, deadline-driven environment.
What You Bring
- A journalism degree and experience working within the media industry or in a similar social media role.
- A strong work ethic and a healthy level of initiative
- A high level of literacy and attention to detail
- Good interview and communication skills
- The ability to work autonomously under high pressure.
- Flexibility in a seven-day newsroom - including weekend shifts.
Why You Will Love Working Here?
- Work with a leading media company – no media background required!
- Perks Galore : Salary sacrifice, paid parental leave, and an employee perks program.
- A vibrant, creative culture where your ideas and energy will be valued.
- Flexibility in a high-performance but relaxed, friendly environment.
- Exciting opportunities for personal growth in an exciting company.
Application and Equal Opportunity
Ready to take on the challenge and be a key player in our incredible team? Apply now and let’s make magic happen together!
Click 'Apply Now' to submit your resume and join one of Australia’s most prominent media companies.
Please note, only applicants with valid Australian work rights will be considered.
Seven West Media is an equal opportunity employer committed to fostering diversity and inclusion.
SWM does not accept any unsolicited agency resumes and will not be responsible for any fees related to unsolicited resumes.
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