Senior Account Director (Government Specialist), Public Relations
Think HQ South Melbourne, Victoria, Australia
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Senior Account Director (Government Specialist), Public Relations
Think HQ South Melbourne, Victoria, Australia
1 day ago Be among the first 25 applicants
Join to apply for the Senior Account Director (Government Specialist), Public Relations role at Think HQ
We're looking for a dynamic Senior PR Account Director with strategic communications expertise and excellent understanding of the government communications space. Operating at the intersection of media, strategy, stakeholder engagement and government relations, you'll shape and deliver high-impact campaigns that resonate and drive meaningful change.
You will leverage your deep understanding of the Australian media landscape to navigate complex issues and policy areas, bringing PR smarts and strategic thinking to government and commercial clients, ensuring campaigns align with the brief.
With strong support from the Group Head of Strategic Communications & PR, your responsibilities include management and leadership duties, leading multiple projects and driving strategic direction within the team.
Role responsibilities include
* Develop and lead strategic communications and stakeholder engagement strategies tailored to clients including both Federal and State Governments.
* Provide senior strategic counsel on navigating government processes, policy environments, and regulatory landscapes.
* Monitor policy trends and proactively identify opportunities and risks for clients.
* Act as a senior strategic adviser and key contact for government clients.
* Oversee campaign planning, execution, and reporting, ensuring exceptional quality and strategic alignment.
Media Relations
* Develop and execute media strategies across traditional, digital, and social platforms.
* Build and maintain strong relationships with key journalists, editors, content creators and media outlets, with an emphasis on emerging digital news platforms.
* Pitch compelling stories and coordinate interviews, briefings, and events that generate high-value coverage across outlets and platforms.
* Develop integrated media strategies spanning traditional, digital, and emerging platforms.
* Build and maintain strong journalist, influencer, and creator relationships.
* Monitor news and digital trends to shape timely, context-aware responses.
Content, Communications & Stakeholder Management
* Lead the creation of clear and compelling communications materials including communications plans, media releases and stakeholder engagement strategies, submissions.
* Craft narratives aligned with client priorities and public interests that resonate across diverse stakeholder groups.
* Design and oversee integrated campaigns and lead on close working with the creative, audience, digital and client management teams.
Leadership & Team Management
* Provide leadership, mentorship, and management to account teams, fostering a culture of growth, excellence, and strategic thinking.
* Drive new business opportunities, proposal development, and pitch delivery.
* Actively contribute to agency strategic direction, team capability development, and culture-building initiatives.
About you
We are looking for someone exceptional, not simply a box-ticker. Here's what we'd ideally like to see:
* Extensive experience (8+ years) in PR or communications with significant exposure to Federal Government clients or environments.
* Deep understanding of government policy processes, stakeholder engagement, and public affairs.
* Strong leadership, management, and mentorship skills.
* Excellent strategic communication, writing, editing, and stakeholder engagement abilities.
* Comfortable operating independently and collaboratively in a dynamic, integrated agency environment.
* Entrepreneurial, proactive mindset with a passion for driving positive societal impact through your work.
About us
Think HQ is a fully integrated, award-winning agency that does it all. B-Corp certified, we have positive change at the heart of everything we do.
We've built an agency that does more for our clients, creating campaigns powered by collaboration. Our fully-rounded expertise spans strategy, tech and creative, through to diverse audience engagement, PR and events. It's a unique range of services that work together brilliantly - while creating brilliant work for our clients.
From the first spark of an idea to its ultimate execution, we make it easy for clients to get world-class work from one bunch of amazing people. Whether it's for commercial, not-for-profit, or government clients, we bring bold ideas to life. Our in-house production team makes sure everything runs smoothly, from concept to delivery, ensuring every campaign gets results.
Part-time and flexible work arrangements can be considered. Think HQ is a family-friendly, hybrid workplace.
Think HQ values inclusion and diversity. We welcome and actively encourage applications from people of all ages, abilities, and cultures, including Aboriginal and Torres Strait Islander peoples, LGBTQIA+ people, people from our multicultural communities, or who speak a language other than English, people with disabilities, older Australians and parents returning to the workforce.
Seniority level
* Seniority level
Director
Employment type
* Employment type
Full-time
Job function
* Job function
Public Relations
* Industries
Advertising Services and Public Relations and Communications Services
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