As a Senior Category Development Manager, you will play a pivotal role in shaping and executing strategic plans that drive business growth.
Key Responsibilities
* Champion global best practices in category vision development, strategy execution, and portfolio optimization.
* Build and maintain strong relationships with key partners to co-create mutually beneficial strategies.
* Collaborate closely with the Senior Insights Manager to translate consumer data into actionable insights.
* Align strategic thinking across Sales and Marketing to enhance integrated business planning and execution.
* Contribute to annual business planning, brand strategy, and key commercial initiatives.
* Provide strategic direction across all point-of-purchase elements including pricing, promotion, distribution, and display.