* Live and work in one of Australia's most stunning coastal destinations - work-life balance and lifestyle guaranteed
* Bring your marketing experience to support the well-known Matso's Broome Brewery and Cable Beach House
* Join a great team with flexible working hours, a fun culture & social activities
Join our Broome head office as Marketing Manager and own the day-to-day marketing for 6 thriving hospitality and accommodation brands across the Broome and Kimberley regions. You'll be responsible for planning, coordinating and executing diverse campaigns that put these brands front and centre.
This is a great opportunity for a marketing professional ready to step into a broad, hands-on role where your initiative, attention to detail and willingness to learn the business will be highly valued.
So, if this sounds like you and you're keen to make a lifestyle move to beautiful Broome and work in person - then keep reading, this might be the opportunity for you.
About Us
We are the Kimberley Accommodation Group, a successful family-owned business with 6 high-quality hospitality and accommodation venues across the Broome and Kimberley region.
We've been operating for over 45 years and our brands are well known including Matso's Brewery & Cable Beach House that are both based in Broome. We are incredibly proud of the excellent reputation of all our venues.
About This Exciting Role
This Marketing Manager position is a key role in our head office management team. Reporting to our experienced Operations Manager, you'll have end-to-end responsibility for the marketing function across the group: planning, coordination, execution, reporting and analysis.
Operating in a busy tourist destination, our calendar is full of interesting opportunities, which means the role is hands-on, diverse, and no two days will be the same
Specifically you'll:
* Plan, project manage and execute a wide range of marketing campaigns and activities across social media, email marketing, events, activations, digital and print media
* Update and maintain websites for each brand (using WordPress and Squarespace)
* Form great relationships with our Venue Managers, including occasional travel onsite to guide local social media and marketing campaigns
* Prepare marketing plans, budgets and reports with a strong focus on data and recommendations for the executive team
* Be the key point of contact for external marketing relationships and industry contacts such as agents, wholesalers, media etc.
* Attend trade and industry shows and networking events to represent the brand and source new opportunities
About YOU
To excel in this role, you'll have at least 3 years of hands-on marketing experience (as a Marketing Assistant, Coordinator, or Manager) plus a marketing qualification.
You'll also have:
* Hands-on experience across both traditional and digital marketing campaigns (bonus points for FMCG, hospitality or alcohol brands)
* Experience booking campaigns and briefing creative agencies
* Strong skills in preparing and analysing data and creating reports (Google Analytics, social media analytics, Excel and Microsoft Office essential)
* Experience working with budgets and planning in annual, quarterly and monthly cycles (bonus points if you've created budgets and forecasts from scratch)
* Proven ability to maintain and update websites (WordPress essential)
* Experience with CRMs and creating effective email marketing campaigns
* A strong eye for design and fluency in Canva and Adobe Creative Suite
* High attention to detail, strong initiative, and a roll-up-your-sleeves attitude
* Excellent communication and relationship building skills, both internally and externally
* A genuine desire to join a business for the long term, make an impact, and develop yourself personally and professionally
**In exchange for your experience and hard work, you'll be paid a competitive salary, enjoy a great working environment with flexible hours, on-the-job training and support, professional development opportunities, and lots of lifestyle and brand benefits such as knock-off drinks and staff discounts at our venues
Please note this role cannot be performed remotely. You must be based in Broome or willing to move to Broome to apply. Rental support options are available to the right candidate.**
Next Steps
If you've read this far and you're keen to explore this opportunity further, please attach your CV and cover letter addressing these 5 questions:
Briefly summarise your marketing experience & qualifications that make you right for this role
What parts of this role stood out to you and why?
This role is based in Broome, WA. Where are you currently based, and what appeals to you about relocating to Broome?
4) What is your current salary & what salary would make you excited for this role?
Anything else you'd like to share with us?