Senior Specialist, Digital KAM & Platforms3 weeks ago Be among the first 25 applicantsPurpose & Overall Relevance For The OrganizationSupport the PAC wholesale account team in driving the digital development of the chosen Wholesale account(s), seeking to optimize our brand representation, consumer experience, and ultimately growing net sales & market share onlineAs the lead for the account(s), you will also support in inventory management, orderbook conversion, and data analysis ensuring annual sales & profitability targets are met for the Digital Wholesale channelKnowledge, Skills And AbilitiesFull understanding of key digital KPIs (e.g. Impressions, CTR, PDP views, ATC, CVR, ROAS), their inter-connected nature and what levers to drive to improve performanceVery good project management skills, including the ability to lead diverse teams of technical and non-technical roles and several projects simultaneouslyExperience in Sales and account management (or other Digital Wholesale account)Very good communication skills, comfortable presenting complex topics to senior stakeholders and convincing them to follow path of actionAbility to convince and motivate people on different seniority levels and communicate changeInnovative and entrepreneurial mindset, encouraging change and taking personal ownershipUnderstanding of retailer’s financial metrics (sales, inventory, margin, returns etc.)Proficient in MS Office (Excel Macro capabilities a plus)Technical knowledge on Marketplace operations, including the interconnected roles of Middleware providers, Product Information Management (PIM) systems and Customer backendsStrong understanding of Amazon’s “Flywheel” and the required inputs to execute a successful business partnershipUnderstanding of reporting and business intelligence tools (eg. Tableau, PowerBI) and Customer Data platforms (eg. Amazon Retail Analytics)Working knowledge of how retail media platforms and strategies directly support sales goalsExperience in agile execution methods is a plusExperience managing a team preferredFluent English, both verbally and writtenKey ResponsibilitiesResponsible for driving digital sell-through across all country URLs of your account’s digital banners and mobile appsAlongside the PAC key accounts team, prioritize key digital initiatives to help accelerate the digital growth of your assigned Wholesale Partners in the regionAnalyse and monitor consumer demand, category trends, and accounts’ digital assortment and identify opportunities to help accelerate our brands’ net sales & market shareCreate dashboards and leverage data from internal tools (eg. Tableau, PowerBI) alongside customer data portals (eg. Amazon Retail Analytics) to develop actionable insights that drive growth, whilst also predicting and mitigating potential business riskTake ownership of ensuring consistent & premium content for our brands across the account and continuously monitor the on-site assortment for availability, visibility, and findabilityEnhance the visibility of the adidas brand across your account, tailoring to maximize impact based on the respective specific consumer journeyDevelop and negotiate Digital Joint Business Plan (JBP) including sell-out & and Digital KPI targets together with assigned account teams, actively monitor progress on the JBPIn partnership with planning, measure key performance metrics and quantify commercial impact based on enhancements and facilitate the forecasting of online sales & growth ambitions across your accountApply effective communication methods to senior management and stakeholders, both at a cluster & PAC level, in showing expertise across key digital metricsShowcase expertise in key internal & external environments (e.g. Sell-ins, key account meetings, General Manager/Sales Director meetings, Sales & Marketing meetings, etc.)With a focus on the consumer, evaluate how our current digital Go-to-market approach can be optimized to drive mutual benefits & increased efficienciesReview and enforce local adidas Partnership Agreement with assigned accountsOwn commercial and operational elements of a Hybrid account relationship across Wholesale (1P) and Marketplace (3P) business models ensuring account and channel grows profitably in line with targetsOversee 3P resellers across platforms to ensure brand guideline standards are upheld with minimal disruptionBe the adidas ambassador to champion key strategy goals in tri-party relationships with relevant license/distribution partners and retailersLead and negotiate annual trade investments to support growth of the account whilst adhering to adidas policies and profitability targetsKPIsNet sales, contribution and profitability targetsShare of WalletDigital Share of BusinessBrand Market shareKey RelationshipsPAC Key Account teamPAC Digital Wholesale Team (DPC)External account & operations teamsEmerging Markets DPC teamSales Development & FinanceBrand Activation & Category ManagementDiverse set of other roles and functions based on project needsRequisite Education And Experience / Minimum QualificationsUniversity degree in the field of Business or equivalent. Engineering/Computer Science knowledge a plusSales/Account management experience – preferably in a multi-channel or ecom lead portfolioProfessional experience within Digital merchandising, Digital consumer experience and/or Digital MarketingAccount Management & Sports Industry experience is a plusKnowledge of global E-Commerce landscapeadidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.Seniority levelSeniority levelNot ApplicableEmployment typeEmployment typeFull-timeJob functionJob functionSales, Business Development, and FinanceIndustriesManufacturing, Retail, and Sporting Goods ManufacturingReferrals increase your chances of interviewing at adidas by 2xGet notified about new Senior Key Account Manager jobs in Sydney, New South Wales, Australia.Sydney, New South Wales, Australia 4 days agoSydney, New South Wales, Australia 2 weeks agoSenior Specialist, Digital KAM & PlatformsSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 weeks agoSydney, New South Wales, Australia 2 days agoSydney, New South Wales, Australia 3 days agoSocial Account Director/ Senior Account DirectorSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 1 month agoSydney, New South Wales, Australia 3 weeks agoSydney, New South Wales, Australia 2 days agoWe’re unlocking community knowledge in a new way. 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