Hello, we're L'Oréal, we're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading, this might be the opportunity you're looking for.
A Day in the Life
As the Brand Manager for Maybelline New York, you will help to steer the future of the world's #1 makeup brand in the Australian & New Zealand markets. Reporting to the Brand Business Lead, you will drive growth, innovation, and consumer love, bringing the vibrant, street‐style energy of Maybelline to life. Your main responsibilities will be:
* Strategic Product Leadership: Define and execute the local strategy for a makeup product segment, ensuring it aligns with global vision while resonating with the Australian consumer. Identify new growth opportunities and pilot the launch of exciting new products.
* Cross‐functional collaboration: Coordinate projects bringing different functions together to support the brand growth objectives.
* Marketing & Activation Excellence: Develop integrated, consumer‐centric marketing campaigns across all touchpoints.
* Portfolio management: Determine the optimal portfolio strategy for your makeup segment, including pricing, distribution, and in‐store merchandising, and lead makeup planogram development.
* Commercial Acumen: Monitor brand performance, working closely with sales, business development, and supply chain teams to ensure commercial success and market share growth.
We Are Looking For
We are looking for a strategic and innovative marketer, with a proven track record in brand management and a passion for makeup. You will have strong attention to detail and demonstrated operational excellence in managing a complex portfolio of products. Your ability to translate consumer insights into effective marketing strategies that resonate with the Australian & New Zealand consumer will be key to your success.
To succeed, you should have:
* Campaign & Content Management: Support the development and execution of marketing campaigns and engaging content.
* Brand, Social Media, Advocacy & Influence: Build and amplify a brand's presence on social media.
* Retail / Trade Activation: Manage the activation of marketing plans in both online and offline retail environments.
* Project Management: Organize and run projects efficiently to achieve positive outcomes.
* Analytical Skills: Analyze marketing data to evaluate campaign performance and support data‐driven decisions.
What's In It For You
* Real responsibility from day 1 – no sitting on the sidelines at L'Oréal.
* An environment where people of every ethnicity, social background, age, religion, gender and sexual orientation as well as people with disabilities are accepted, can speak up, thrive and are celebrated.
* Opportunities to contribute to societal and environmental causes through L'Oréal's brands.
* A place to leave your comfort zone and grow beyond your potential, encouraging you to try new things and take risks.
We are an equal opportunity employer and we encourage applications from people regardless of gender, ethnicity, religious beliefs or disability. We are an Employer of Choice for Gender Equality (WGEA) and a Family Friendly Workplace (Parents At Work & UNICEF).
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