About the Role
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We are seeking an experienced and enthusiastic Social Media Specialist to lead the creation, curation, and management of content across multiple client social channels.
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This hands-on role is suited to someone who thrives in a fast-paced, collaborative agency environment.
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The ideal candidate will bring strategic insight and creative flair to ensure each platform delivers against KPIs and aligns with client brand voices.
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1. Manage day-to-day content across Instagram, Facebook, and TikTok.
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2. Create and curate engaging multimedia content tailored to each platform.
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3. Write compelling copy in line with diverse brand voices.
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4. Lead the delivery of monthly organic schedules and paid campaigns.
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5. Use Meta Business Manager for campaign setup, optimisation, and performance reporting.
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6. Monitor analytics and adapt strategy using insights from tools such as Facebook Insights.
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7. Coordinate with creative pods, account managers, and external creatives to ensure campaign excellence.
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8. Oversee social media scheduling and content calendars.
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9. Engage online communities, respond to follower queries, and encourage interaction.
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10. Attend monthly content shoots and manage timely delivery across clients.
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11. Stay ahead of social media trends and test new content strategies.
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12. Manage social media budgets and report ROI.
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