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Product marketing specialist

Melbourne
Six Degrees Executive
Posted: 2 May
Offer description

1 week ago Be among the first 25 applicantsAbout the ClientOur client is a respected organisation in the financial services industry, known for providing innovative technology solutions that support broker success and business efficiency.
They are currently seeking a strategic and hands-on ProductMarketing Specialist to help drive adoption and usage of their proprietary CRM and digital tools.About the RoleAs the Marketing Specialist –, you'll be responsible for increasing engagement with the client's broker-facing CRM platform.
This role is a unique blend of strategy, content development, and digital campaign execution.
You'll work cross-functionally with product, IT, sales, and marketing teams to bring the CRM's value proposition to life and build member loyalty through effective communications and campaigns.Key ResponsibilitiesPlan and implement integrated marketing initiatives that drive user acquisition and product engagement.Create compelling content including user guides, web tutorials, videos, product updates, blog posts, and sales collateral.Communicate product updates and service notifications clearly and efficiently across digital channels.Analyse usage data and campaign results to provide insights and recommendations.Support acquisition campaigns by highlighting competitive advantages and product benefits.Collaborate with Sales to create training materials and support product education efforts.Stay informed on competitive platforms and market trends to shape messaging and strategy.What You'll BringA degree in Marketing or a related discipline, or equivalent hands-on experience.5+ years of B2B marketing experience, ideally in SaaS, tech, or related industries.Strong content development skills with experience across digital, video, and sales enablement.Confidence working with CRM platforms (Microsoft Dynamics experience a plus) and marketing automation tools.Strong analytical, problem-solving, and campaign management capabilities.Excellent stakeholder engagement and cross-functional collaboration skills.A proactive mindset, with a passion for learning and staying ahead of digital trends.Why Join?Join a forward-thinking business focused on digital transformation and customer success.Play a central role in the marketing strategy of a key business platform.Hybrid working model offering flexibility and autonomy.A collaborative and supportive team environment with room to grow.Next StepsTo apply, click theAPPLYbutton or contactHong Silverat ****** for a confidential chat.
If this role isn't quite the right fit but you're open to exploring other marketing opportunities, we'd still love to hear from you—or visit the Six Degrees website to sign up for job alerts.Six Degrees Executive acknowledges the Traditional Custodians of the lands on which we work and live.
We are also committed to equal opportunity and strive to promote diversity, inclusion, belonging, flexibility, and accessibility in all that we do.Should you require assistance in your interactions with us or through a recruitment process, please let us know so we can provide adjustments for you.Seniority levelSeniority levelNot ApplicableEmployment typeEmployment typeFull-timeJob functionJob functionMarketingReferrals increase your chances of interviewing at Six Degrees Executive by 2xSign in to set job alerts for "Product Marketing Specialist" roles.Melbourne, Victoria, Australia 1 week agoManager, Omni-Channel Marketing ActivationMelbourne, Victoria, Australia 1 week agoManager, Team Partnerships & Activation MarketingMelbourne, Victoria, Australia 6 days agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 6 days agoMelbourne, Victoria, Australia 4 weeks agoMelbourne, Victoria, Australia 2 days agoMoorabbin, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 3 weeks agoCollingwood, Victoria, Australia 2 weeks agoDigital Marketing Specialist - salt&pepperMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 2 weeks agoCremorne, Victoria, Australia A$60,000.00-A$85,000.00 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoRichmond, Victoria, Australia 1 month agoMarketing & Product Operations CoordinatorChadstone, Victoria, Australia 1 week agoMelbourne, Victoria, Australia 4 weeks agoMelbourne, Victoria, Australia 3 weeks agoRetail Channel Marketing Manager, Amazon DevicesMelbourne, Victoria, Australia 2 days agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 1 month agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 6 days agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 2 weeks agoWest Footscray, Victoria, Australia 2 weeks agoMelbourne, Victoria, Australia 1 week agoWe're unlocking community knowledge in a new way.
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