Join to apply for the Senior Digital Marketing Coordinator - Website & Apps role at Puretec Pty Ltd
Introduction:
Are you a digital growth driver with a passion for web and app performance? Join our marketing team as a Senior Digital Marketing Coordinator!
Description: Why work for Puretec?
Excellent pay
Full-time, Monday to Friday
Work for a company where you will be valued
Very supportive and approachable team
Support and training provided
Promotion of work-life balance
Family-oriented organizational culture
We believe that what you do and where you work matters. The opportunity to grow and build new relationships in a friendly environment makes it fulfilling and exciting to come to work each day.
Our Values - we live by these:
Positive
Loyal
Team player
Humble
Motivated
About the Role:
Associated duties include, but are not limited to:
Create a 3-year vision for our website and app portfolio
Develop a set of key metrics targets to support business growth for the next 3 years
Review competitor & industry websites to identify inspiration for the design vision of our website
Execute daily maintenance and improvement projects to meet the vision
Work with the content creation team to develop assets to achieve the vision
Use SEO principles to maximize web results for:
Improve search position for keywords & phrases
Analyze competitor performance to ensure we stay ahead
Maximize performance ratings of our website
Improve key metrics for search including CTR, duration, sessions & conversions
Lead our Google Ads program:
Maximize ROI from Google Ads by reviewing and analyzing competitor ads and industry success stories
Develop and maintain keywords for Google Ads
Develop Google Ads focusing on maximizing sessions, duration & conversions
Continuously monitor and improve performance
Support other digital marketing team members in executing digital advertising, TV advertising, social media, and email marketing strategies
About You:
3+ years of experience managing multiple websites
Proven track record of growing key website metrics
Deep understanding of SEO principles and their application
Experience managing advanced Google Ads programs
Strong work ethic and ability to work under pressure
Approachable, flexible, and adaptable attitude
Ability to build strong relationships and work collaboratively
Strong computer literacy; familiar with Adobe Suite, Google Drive, Netsuite, and cloud services
Ability to plan, shoot, and edit video content
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing/Editing
Industries
Water Supply and Irrigation Systems
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