Discovery at Play Early Learning Centres – Leederville WA
Discovery at Play Early Learning Centres is seeking a creative and organised Marketing Assistant to support our marketing activities across multiple services in Western Australia.
This diverse role combines social media management, digital marketing, website updates, content creation, graphic design and community engagement. You'll work closely with Centre Directors to deliver marketing campaigns that connect with local families and support enrolment growth.
Key Responsibilities
Social Media & Content
* Create engaging Tik Tok, Facebook, Instagram, Stories and Reels content
* Design graphics and promotional materials using Canva
* Plan, schedule and manage content calendars
* Monitor and respond to social media engagement
Digital Marketing
* Manage Meta Business Manager and Meta Ads campaigns
* Create and optimise Google Ads campaigns
* Monitor campaign performance and prepare reports
Website & SEO
* Update and maintain WordPress websites
* Publish website content and blogs
* Implement SEO improvements and monitor website performance
Design & Community Marketing
* Design flyers, posters, brochures, signage and promotional materials
* Support local community marketing initiatives and events
* Work collaboratively with Centre Directors to execute marketing plans
Administration
* Monitor enquiries and communication channels
* Assist with tour scheduling and follow-up processes
* Support occupancy reporting and data entry
About You
* Canva and graphic design
* WordPress website management
* Meta Business Manager and Meta Ads
* Facebook and Instagram content creation and scheduling
* Google Ads campaign management
* Content creation, copywriting and scheduling
* Community-based marketing experience
* Strong organisational, communication and time management skills
* Experience in education, childcare, community services or a family-focused industry
* Current driver's licence and reliable vehicle
* Willingness to travel between Discovery at Play service locations and attend community events as required
* SEO and Google Search Console knowledge
* Photography and video editing skills
* Experience with OWNA childcare software
* Highly desirable Early Childhood Education and Care (ECEC) industry
What We Offer
* Creative and varied role
* Supportive team environment
* Opportunity to make a positive impact in local communities
Apply now with your resume and a brief cover letter outlining your relevant experience.
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