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Social media content creator / assistant

Gold Coast
WorkwearHub
Posted: 26 February
Offer description

About WorkwearHub

As our business grows, so does our focus on our social presence. We're looking for a creative, self-driven Social Media Content Creator/Assistant to bring Workwearhub to life with engaging, scroll-stopping content.

The Opportunity

In this part-time role, you'll play a key role in shaping and growing Workwearhub's organic social presence through content creation, creative ideas, and consistent posting.

This role is ideal for someone who lives and breathes social media, understands trends, generates out-of-the-box creative ideas, and can bring these elements together to create engaging content. You'll have the creative freedoms, flexibility, and the chance to directly impact brand growth through the content you create.

Key Responsibilities

Content creation & execution

* Film, edit, and publish short-form video and static content for platforms such as Instagram and TikTok
* Pitch and execute creative ideas tailored to our audience and brand
* Create content relevant and tailored to our audience and brand
* Edit content using tools such as CapCut, TikTok editor, Premiere Pro, Canva or similar platforms
* Assist in building a growing library of reusable content and creative concepts

Social media & community engagement

* Maintain a consistent posting schedule using the content you produce
* Engage with comments, messages, and relevant social communities
* Stay across trends, formats, and platform updates
* Adapt trends in a way that feels authentic and relevant to our audience and brand

Performance & optimisation

* Track content performance
* Identify what's working and apply insights to future content
* Help build a growing library of reusable content and creative ideas

About You

* You're social-first and understand what performs on Instagram and TikTok (and why)
* You're comfortable on camera or confident creating engaging faceless content
* You're creative, curious, and enjoy thinking outside the box
* You're self-motivated and confident working autonomously
* You're organised, reliable, and able to manage multiple pieces of content
* You can clearly understand who our customers are and create content that speaks to them

Experience & Skills

* Experience creating content for social media (professional, freelance, or personal accounts)
* Strong short-form video editing skills
* Comfortable using tools such as CapCut, TikTok editor, Premiere, or similar
* Basic understanding of content performance and engagement metrics

Why Join Workwearhub?

* Join a fun, creative team that values ideas and initiative
* Enjoy creative freedoms to test, experiment, and bring fresh concepts to life
* Opportunities for career growth and out-of-the-box experiences as the brand grows
* Flexible working options, including the ability to balance freelance work
* Be part of a growing brand where your work has real impact
* Pay rate will be dependent on experience and skill level
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