Job Title: Marketing Specialist, Partner Marketing
Reports to: Director, Pacific and dotted to Senior Marketing for Channel- APAC
Region & Area: Asia Pacific, Pacific
Job Summary
As a Partner Marketing Specialist, you will collaborate closely with AVEVA's partners and channel sales teams in Pacific and APAC to create demand, drive engagement, and accelerate partner‐led growth for Pacific. This role calls for a strategic, agile B2B marketer who can design and execute impactful partner marketing initiatives aligned with AVEVA's growth objectives and prioritized industries.
Key Responsibilities
* Develop & Execute Partner Marketing Strategy – Design and implement a comprehensive partner marketing plan for Japan, aligned with AVEVA's regional growth priorities with channel manufacturing, automotive and high‐tech.
* Drive Pipeline & Brand Growth – Deliver programs that generate pipeline, acquire new customers, and strengthen AVEVA's brand presence through partner‐led initiatives.
* Manage Marketing Development Funds (MDF) – Oversee MDF budgets utilization, assess joint marketing plans, and ensure optimal fund utilization for maximum ROI.
* Localize & Adapt Global Campaigns – Tailor global programs for partner deployment, blending in‐person and digital tactics for maximum impact.
* Enable Partner Success – Share best practices, guide partners on innovative marketing approaches, and foster collaboration across AVEVA's partner ecosystem.
* Measure & Optimize Performance – Track KPIs, analyze ROI, and continuously refine strategies to improve outcomes.
* Developer Community Engagement – Execute campaigns to grow and nurture developer communities, localizing content and experiences to enhance engagement.
Skills and Experience
* B2B Marketing Expertise – 3+ years in technology or industrial sectors, with hands‐on partner marketing experience.
* Strategic Thinker – Ability to connect partner marketing to broader go‐to‐market strategies.
* Strong Communicator – Exceptional written and verbal skills; fluent in English (mandatory).
* Project Management – Proven ability to manage multiple initiatives simultaneously.
* Data‐Driven – Solid understanding of demand generation, ROI, and performance metrics.
* Partner Ecosystem Knowledge – Familiarity with seller partner models and MDF programs.
* Creative & Collaborative – Self‐starter with innovative ideas and a team‐oriented mindset.
Who You Are
* Passionate about partners and customers, with a flair for creating engaging marketing experiences.
* Proactive, resourceful, and influential – able to guide stakeholders and partners effectively.
* A true collaborator who thrives in cross‐functional environments.
Background Check – AVEVA requires all successful applicants to undergo and pass a comprehensive background check before they start employment. Background checks will be conducted in accordance with local laws and may, subject to those laws, include proof of educational attainment, employment history verification, proof of work authorization, criminal records, identity verification, credit check. Certain positions dealing with sensitive and/or third party personal data may involve additional background check criteria.
Equal Opportunity Employment – AVEVA is an Equal Opportunity Employer. We are committed to being an exemplary employer with an inclusive culture, developing a workplace environment where all our employees are treated with dignity and respect. We value diversity and the expertise that people from different backgrounds bring to our business.
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