Senior Marketing Manager Superannuation Role
This role offers a unique chance to drive the growth and success of our superannuation business through innovative marketing strategies. As a Senior Marketing Manager, you will be accountable for leading the development and execution of a comprehensive marketing plan to attract and retain superannuation members.
Main Responsibilities:
* Lead the creation and implementation of a brand strategy to establish our presence within the superannuation market.
* Develop and manage integrated marketing campaigns to target new superannuation members.
* Design and execute a multi-channel member engagement strategy, maintaining a balance between retention, engagement, and regulatory compliance.
* Analyze data to inform targeted cross-sell and up-sell campaigns, utilizing agile methodologies.
* Negotiate and maintain strong relationships with internal stakeholders to deliver effective marketing initiatives.
About You and Our Company
We are seeking a highly experienced marketing professional with a proven track record in financial services or a similar regulated environment. Your skillset should encompass data-driven marketing, stakeholder management, and strategic planning. Additionally, you should possess commercial acumen and excellent communication skills.
Employee Benefits and Culture
We offer a supportive and dynamic work environment that fosters professional and personal growth. Our benefits package includes tailored training, wellbeing programs, volunteer opportunities, and employee discounts.