Job Title: SEO Specialist
Drive organic growth and improve website health by leading and executing comprehensive SEO strategies that align with client business objectives.
1. Key Responsibilities:
* Develop and refine SEO strategies based on client goals, ranking shifts, and business priorities.
* Conduct keyword research, prioritize keywords, and create content mapping.
* Collaborate with account teams to confirm monthly SEO focus areas.
2. Technical SEO:
* Schedule and manage monthly technical SEO activities.
3. On-Page SEO and Content Strategy:
* Creation of SEO-optimised content including titles, meta descriptions, header structures, internal linking, and image optimisation.
* Content creation aligned with keyword strategies.
* Implement local SEO strategies.
4. Off-Page SEO:
* Acquire high-quality backlinks and manage online reputation.
5. Client Management and Reporting:
* Present SEO audit findings, keyword strategies, and monthly performance reports.
* Highlight key wins, issues, and next steps for internal and client discussions.
6. Internal Collaboration:
* Liaise with the Account Management and Web Development teams to ensure seamless SEO execution.
Required Skills and Qualifications:
* Strong understanding of technical, on-page, and off-page SEO.
* Proficient in using relevant software's such as Semrush, Google Analytics 4 (GA4), Google Search Console, and Site Speed Insights.
* Ability to interpret SEO data and translate it into actionable strategies.
* Excellent keyword research, content planning, and SEO writing skills.
* Strong analytical, problem-solving, and communication skills.
* Ability to manage multiple projects and deadlines simultaneously.
Experience and Qualifications:
* 3+ years' experience in SEO strategy and execution.
* Demonstrated success in improving organic performance for multiple clients or brands.
* Experience managing SEO projects across different industries.
* Strong technical SEO background preferred.
* Experience working with remote teams and SEO support agencies a plus.
This is an exceptional opportunity for an SEO professional looking to work with diverse clients.