Job Overview
Digital Media Planning Specialist – Woolworths Group, Surry Hills, NSW, AU.
At Woolworths Group we are driven by a purpose to create better experiences together for a better tomorrow, empowering 200,000+ employees across Australia and New Zealand to innovate and grow.
What You'll Do
* Account management, digital media planning, budget management, strategy and delivery management.
* Serve as the key stakeholder management contact for assigned banners with a focus on performance media.
* Support the Group Digital Media Planning and Investment activation lead.
* Ensure timely delivery of all digital campaigns, meeting agreed KPIs.
* Provide reporting and insights to maximise customer and business value from banner digital media investments while working closely with stakeholders and agency partners in the group.
What You'll Bring
* Passion for marketing and media, exceptional stakeholder management and communication skills.
* High attention to detail, strong stakeholder management.
* Exposure to account management practices.
* Understanding of digital advertising principles, including programmatic media, paid search, paid social and SEO channels.
* Understanding of performance media and providing strategies that deliver business outcomes.
Attributes & Experience
* Well‐developed commercial acumen and proven ability to develop accurate forecasts that meet or exceed objectives.
* Understanding of online or offline attribution.
* B2C Retail Experience.
* Experience in campaign automation and exposure to key principles and solutions.
Diversity & Inclusion
Everyone belongs at Woolworths Group. Diversity, equity, inclusion, and belonging are key to realizing our purpose. Woolworths Group is an equal‐opportunity employer and encourages all candidates to apply. Please let us know in your application if we can support you with any adjustments in the hiring process.
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