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Marketing executive

Melbourne
Driscoll's
Marketing Executive
Posted: 12 June
Offer description

* Brand and campaign focus
* Based in Docklands (hybrid work)
* Exciting opportunity to be part of a global leading brand

At Driscoll's, our purpose is simple (and delicious): to delight berry consumers every day. Behind every punnet is a story, a moment, and a brand experience – and that's where you come in.

Our Marketing team is growing, and we're looking for a Brand Marketing Executive to join us on an initial 12-month fixed-term contract. This role is made for a creative thinker with an eye for detail, a passion for storytelling, and the drive to turn big ideas into beautifully executed campaigns. Reporting into the Head of Marketing, you will support the end-to-end planning and delivery of integrated brand and consumer campaigns that connect people to Driscoll's – our products, our values, and our purpose. From brand activations and events to partnerships, PR, and campaign performance, you'll play a hands‐on role in bringing our brand to life in fresh, engaging ways.

What you will be doing...

* Leading the planning and delivery of integrated marketing and advertising campaigns, in collaboration with the broader Marketing team.
* Coordinating campaign execution to ensure deliverables are on brand, on time, and on point.
* Reviewing and approving marketing assets to ensure they consistently reflect the Driscoll's brand identity and tone.
* Exploring consumer insights, trends, and market gaps to uncover opportunities to strengthen engagement and campaign effectiveness.
* Planning and delivering brand activations, events, and industry initiatives that elevate Driscoll's presence and storytelling.
* Tracking and reporting on campaign performance and New Product Development (NPD) metrics to inform future activity.
* Sourcing and managing agency, vendor, partnership, and sponsorship relationships.
* Partnering with media agencies to engage influencers and support PR activity that amplifies brand reach and relevance.

About you...

* Tertiary qualifications in Marketing or a related discipline.
* Experience in a similar marketing role, with hands‐on involvement in brand, campaign, or consumer initiatives.
* Strong creative capability, with confidence using Adobe Creative Suite and other creative tools to bring ideas to life.
* An analytical mindset with the ability to use insights, research, and data to inform and refine decisions.
* Strong written and verbal communication skills.
* Curious, creative, and innovative mindset.
* Valid unrestricted Australian working rights.

Benefits...

* Paid Parental Leave: Up to 12 weeks' pay for the primary carer and up to 2 weeks for the secondary carer.
* Mentoring and Coaching: Programs designed to support your professional development with our local and global teams.
* Employee Reward and Recognition: Service recognition awards and access to perks and discounted products through our recognition program.
* Annual Health Program: Free seasonal flu shots onsite
* Study Leave: Paid time off to support your educational pursuits
* Employee Assistance Program (EAP): Tailored well‐being programs, confidential advice and big brand discounts!
* Novated Leasing Services: Access to novated leasing facilities.
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