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Industry lead finance insurance utilities and superannuation

Melbourne
News Corp Australia
Posted: 20 June
Offer description

Industry Lead Finance Insurance Utilities and Superannuation


Industry Lead Finance Insurance Utilities and Superannuation

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What's the role?
The FIUS Industry Lead is responsible for growing News Australia's share in the switching market across Finance, Insurance, Utilities, and Superannuation

What's the role?
The FIUS Industry Lead is responsible for growing News Australia's share in the switching market across Finance, Insurance, Utilities, and Superannuation
This role positions News Australia as the leading media partner for building consumer trust and influencing complex decision-making journeys. Working closely with Sales, Marketing, Editorial, Strategy, Insights & Planning (SIP), and other internal teams, this role will lead commercial strategy, industry planning and GTM initiatives to drive incremental revenue from both agency-represented and direct FIUS clients.
Reporting directly into the Head of Industry Growth, this role ensures we remain at the forefront of industry trends and drive sustainable, measurable growth.
Key Responsibilities

* Execute the 'How We Plan to Win' Framework: Lead the application of the Emerging Industries framework within the FIUS industry, aligning plans with market needs and consumer insights.
* Revenue Growth: Drive new and incremental revenue across the FIUS category, partnering with Sales to unlock opportunities with existing and new clients.
* Market Activation: Deliver the "Trust Formula" in market, building credibility, authority and consumer trust through strategic storytelling and media solutions.
* Strategic Partnerships & GTM Execution: Partner with SIP and Steerco to develop and activate Go To Market opportunities that leverage insights and drive measurable business outcomes.
* Internal Education & Capability Building: Act as the internal champion for FIUS strategy, delivering education sessions, sharing industry insights and building internal capability across teams.
* Industry Representation: Represent News Australia at key FIUS industry events and networking opportunities, strengthening brand presence and building valuable relationships across the category.
Who are you?
* Minimum of 6+ years in a Media Agency or Marketing role within Finance, Insurance, Utilities or Superannuation industries.
* Deep understanding of trust marketing, the switching economy and how media can influence complex decision making frameworks.
* Ability to translate complex FIUS products into simple, engaging storytelling ideas that build consumer connection and drive action.
* Proven track record of delivering commercial outcomes through successful partnerships, integrated campaigns and media strategies.
* Collaborative leader who can align Sales, Editorial, Product and Marketing teams toward shared industry goals.
News Benefits
News Benefits is our way of saying thank you to our people for their valued contribution to News, our audiences, clients and communities. Thanking them for the great things they do daily, for the greater good of Australia. Our benefits include:
* Exclusively ours - Access to publications and products from across the News Corp family
* Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)
* Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.
* Helping you grow - Development opportunities (including diversity and inclusion - focused education series) and recognition
* Financial wellbeing - Support on making the most of your money
* Perks & discounts - Exclusive offers across a range of products and services
* Giving back - Make a difference to our communities.
* Workplace Inclusion and facilities – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents’ rooms
Who are we?
We are proud to be Australia’s most impactful media group, we’re even prouder of what we stand for. Together, we inform, advocate and inspire all Australians, for a better Australia.
With over 150 brands across news, sport and lifestyle, News Corp Australia is trusted by over 18 million Australians a month to provide the information and inspiration they seek.
Renowned for world-class journalism and marketing services nationally and internationally, we offer a fast-paced environment that encourages individuals to take control of their future and challenge themselves in ever-changing fields.
In February 2025, News Corp Australia's National Client Partnerships Team was named Sales Team of the Year at the 2024 AdNews Agency of the Year Awards. This prestigious award is testament to the dedication, passion, and innovation that drive our talented team of Client Partnership professionals.
What’s next?
Apply now or for more information on careers at News Corp Australia visit Commitment to Diversity, Equity and Inclusion We know that diversity strengthens our teams and newsrooms as we seek to tell stories that represent the diverse communities of Australia that we serve. Our people make us unique and we all have a story. We encourage people of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities to apply. Inclusion is important to us and we want everyone at News to bring their whole-selves to work. If you require any accommodations or adjustments throughout the recruitment process, or would like to outline which pronouns you prefer, please feel free to let us know.
If you require any accommodations or adjustments throughout the recruitment process, please feel free to let us know. For more information regarding Diversity, Equity and Inclusion at NewsCorp Australia please visit under the DEI section.

Category
Client Partnerships


Seniority level

* Seniority level

Mid-Senior level


Employment type

* Employment type

Full-time


Job function

* Job function

Consulting, Information Technology, and Sales
* Industries

Media Production

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