Overview
The Brand Manager - Dermatology assists in the development of annual marketing plans, co-ordinates the successful implementation and long-term growth of sales, profit and market share for assigned products within the context of the overall Corporate Business Plan.
You will lead and support the development, translation and execution of a multichannel marketing strategy to ensure strategic and business objectives are met.
This is a 12 month contract opportunity
Responsibilities
- Development and execution of strategically aligned commercial initiatives in AbbVie.
- Facilitate and lead agile project teams incorporating external stakeholders
- Develop strategic relationships with internal and external customers to gather insights and help guide business decisions.
- Participate in the development of marketing objectives and brand strategies, and their aligned tactics.
- Drive delivery of new customer insights to enhance and build on brand innovation.
- Work with brand and sales teams to execute brand strategy.
- Work with brand and sales team to implement omnichannel strategies incorporating traditional and digital channels
- Coaching and modelling the AbbVie Innovation Framework.
- Navigate internal process to ensure all business activities comply with the relevant Acts, legal demands and ethical standards while delivering on deadlines.
- Achieve sales and market share annual goals.
- Report any adverse event within 24 hours as per AbbVie’s policies and procedures.
- Proactively participate in AbbVie’s WHS programs, adhere to policies and promote a safe work environment at all times.
- Adhere to AbbVie’s internal codes of conduct and compliance processes.
- Other ad hoc duties such as administrative duties, as requested
Qualifications
- Tertiary qualification in business or science related field
- Previous healthcare/marketing experience, including comprehensive understanding of marketing fundamentals and theory and product life cycle management
- Strong stakeholder management and experience managing complex campaigns, including launches
- Understanding the role of sales teams in the marketing process
- Product life cycle management
- Fully Conversant in Medicines Australia Code of Conduct
- Understand of how the PBS system operates and experience in Digital marketing highly desirable
- Possesses a Growth mindset, is highly self-aware and has the ability to influence others
- Demonstrated excellence in execution, with ability to work collaboratively with sales teams, deploying brand tactics and translating strategy into action
- Managing agency relationships and budgets
Flexibility and Availability
In line with Australia’s "Right to Disconnect" legislation, we recognise and respect employees' right to refuse contact outside of their working hours, unless such refusal is deemed unreasonable. As we operate in an international, matrixed environment, there may be occasions where your role requires participation in business meetings outside of standard hours. We value and support flexibility and appreciate your willingness to occasionally accommodate these requests to ensure effective collaboration and communication within our global team.
Ways We Work
- All For One Abbvie; We weigh all decisions against the common good. We inspire, share and create as a team. We solve problems for all rather than serving our immediate team.
- Decide Smart & Sure; We make intelligent decisions to create the best outcomes. We act quickly, embrace experimentation, and learn what doesn’t work and get on to what does.
- Agile & Accountable; We streamline and eliminate unnecessary obstacles. We plan but adapt as we go. We delegate and make tough decisions to ensure focus on results, staying keenly aware of the urgency in all we do.
- Clear & Courageous; Open, honest, candid dialogue is core to our work and how we act with each other. We share information freely and continuously to find solutions. We admit mistakes. We grow stronger by putting the courage of our conviction to the test.
- Make Possibilities Real; We question with endless curiosity. We’re never satisfied with good enough—patients depend on us to deliver more. We challenge ourselves to find creative, constructive solutions to turn possibilities into reality.
Code of Conduct & Business Integrity
- AbbVie is committed to observing high integrity and ethical standards in all its business dealings with our customers, with each other, business partners and suppliers.
- AbbVie as a responsible corporate citizen will adhere to these standards, as well as to local, national and international laws.
- All AbbVie employees are responsible for maintaining the Company’s reputation for conduct in accordance with the highest level of business integrity, ethics and compliance with the law.
- Soliciting and/or accepting/attempting/offering bribes or any illegal gratification is therefore cause for immediate dismissal.
- AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community, and embracing diversity and inclusion.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more, visit www.abbvie.com/join-us/equal-employment-opportunity-employer.html
US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:
www.abbvie.com/join-us/reasonable-accommodations.html
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