Silk Laundry is a considered global fashion brand known for timeless design, refined craftsmanship, and effortless luxury. Everything we do is grounded in quality, care and intention including how we welcome clients, present product, and build lasting relationships.
About the Role
We are seeking a considered and commercially minded Store Manager to lead the day-to-day performance and presentation of our boutique.
This is a full-time role, rostered either Tuesday to Saturday or Sunday to Thursday.
You'll lead performance in a high-profile retail environment, delivering strong sales through thoughtful clienteling, maintaining exceptional presentation standards, and guiding a small team with clarity and care.
Responsibilities
Client Experience & Community
* Deliver a warm, elevated client experience that feels personal and intentional
* Build and maintain strong client relationships through consistent clienteling, styling and follow-up
* Create a boutique environment that reflects the Silk Laundry aesthetic - calm, refined, beautifully detailed
* Host and support boutique activations that strengthen local community and brand connection
Commercial Performance
* Lead the store to meet sales targets through strong conversion, UPT and styling-led service
* Monitor KPIs, identify opportunities, and take action to improve performance
* Partner with head office on product focus, campaign execution and store priorities
Team Leadership
* Lead, coach and develop a small team to deliver consistent service and presentation standards
* Set clear expectations and foster accountability with a calm, respectful approach
* Support recruitment, onboarding and training to build capability and confidenceBuild a team rhythm that supports peak trade periods and daily operational flow
Store Operations & Standards
* Oversee daily operations including rostering, reporting, opening/closing and compliance
* Maintain strong stock accuracy, stock flow, and loss prevention practices
* Uphold visual merchandising direction and ensure the store is always beautifully presented
* Ensure the store runs with structure, rhythm and attention to detail
Continuous Refinement
* Identify opportunities to improve service, process and ways of working
* Contribute to refining systems that support brand growth and boutique performance
About You
* Proven experience as a Store Manager (or an experienced Assistant Manager ready to step up), ideally within premium / luxury retail
* Strong clienteling capability - you enjoy building relationships and repeat business
* Commercially confident, with experience leading teams to targets and improving KPIs
* Calm under pressure, solutions-driven, and highly organised
* High presentation standards and strong attention to detail
* Confident using retail systems and technology (POS, reporting, rostering tools)
* Naturally aligned to Silk Laundry - thoughtful, warm, polished and intentional
The Opportunity
This is an opportunity to join a global, growing brand grounded in thoughtful design and responsible growth. You'll receive a competitive salary, a clothing allowance, and the chance to lead a boutique where standards, experience and product are genuinely valued.
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