With a proud history dating back 136 years, the Bosch Group now employs over 400,000 people across 165 countries. As a leading IoT company, Bosch offers innovative solutions for smart homes, smart cities, connected mobility, and connected manufacturing. The Bosch Group's strategic objective is to facilitate connected living and innovations for a connected life. Bosch improves quality of life worldwide with products and services that are innovative and spark enthusiasm. In short, Bosch creates technology that is "Invented for life." To this day, Bosch remains privately owned, with 94% held by a charitable trust. Bosch is a rather special company.
Our Bosch Australia Manufacturing Solutions (
BAMS
) department is a leader in the design and development of special purpose equipment and machinery. We combine a passion for solving complex engineering challenges with unmatched expertise in supporting the manufacture of a wide and diverse industry base with our purpose-built machines. We are passionate as we strive for success within our experienced and highly skilled team. Due to the nature of position, some local and interstate travel may be required.
Bosch is an equal opportunity employer. We celebrate diversity and encourage applicants of all backgrounds.
Job Description
Are you a results-driven professional with a passion for sales, relationship management, and driving business growth?
Bosch is seeking a dynamic Regional Sales Manager to cover the New South Wales (NSW) region. This role offers an exciting opportunity to make a meaningful impact in robotics, automation, and manufacturing solutions. This is a
Permanent, full-time opportunity
and will be a
home-office based
role which will require regular regional and domestic travel, and occasional international travel.
What You'll Do
As Regional Sales Manager, you will:
* Drive Business Growth:
Proactively identify, engage and secure new business opportunities with existing and potential customers in robotics, automation and manufacturing solutions.
* Customer Relationship Management:
Build and maintain strong relationships with customers (OEMs, manufacturers, end users), understanding their commercial and technical requirements and providing tailored solution proposals.
* Full Sales Cycle Ownership:
Manage the end-to-end sales and acquisition process — lead generation, inquiry handling, support proposal and quotation preparation, negotiation, close and post-sale follow-up.
* Marketing & Promotion Activities:
Coordinate marketing, advertising and promotional activities across region; representing Bosch/BAMS at trade events, exhibitions and conferences.
* Market & Technical Insight:
Perform market analysis and bench-marking to keep BAMS offerings competitive; align technical proposals with customer needs.
* Internal Collaboration:
Work closely with BAMS engineering, consulting, project and support teams to ensure seamless delivery and customer satisfaction; update CRM regularly with customer interactions and sales activities.
* Cross-Sell & Up-sell:
Identify and pursue opportunities to cross-sell additional services or products to existing customers; contribute to year-on-year incremental growth.
Qualifications
We are looking for an innovative thinker who works well in a team environment, is results focused and displays a high level of attention to detail.
* Proven sales experience in industrial automation, manufacturing integration or similar capital equipment sales environment.
* Strong understanding of bespoke machinery, robotics or factory automation systems and solutions.
* Excellent commercial and ideally technical acumen with ability to interpret technical drawings / documents.
* Demonstrated track record of business development and achieving sales targets in B2B or industrial markets.
* Outstanding communication, negotiation and presentation skills. Ability to build and maintain relationships at all levels, including senior decision makers.
* Strong organisational and self-management skills: able to manage a broad sales territory, maintain records, track performance and meet deadlines.
* Comfortable working independently and travelling regularly across the region (and occasionally interstate / overseas).
* Current and valid Australian driver's license.
* Experience with CRM tools (Salesforce desirable).
Why Join Bosch / BAMS
* Work with a global leader in innovation and manufacturing — backed by 140+ years of legacy, engineering excellence, and cutting-edge automation capabilities.
* Opportunity to shape and grow the robotics/automation market in NSW, with clear scope for career progression and influence.
* Variety and challenge — from technical proposals, customer solutions, to strategic sales and marketing.
* Collaborative, supportive culture that values initiative, integrity and continuous improvement.
Additional Information
We recognise that our employees are our greatest asset. Through the diversity of our business and commitment to personal and career development, we can provide you with new and exciting opportunities so you can achieve your full potential
We offer our employees:
* The ability to work flexibly
* Training and development programs to help you reach your full potential
* 14 weeks paid (or 28 weeks at half-pay) Parental Leave for primary carer (in addition to government paid parental leave)
* Superannuation on unpaid Parental Leave
* The option to purchase additional annual leave
* A wide range of Health and Well-being programs
* Support and counselling services with work or personal matters through our Employee Assistance Program
* Up to 50 weeks Income Protection for permanent employees
* Diverse and exciting career opportunities, both local and international
* Discounts on Bosch products and as well as products from affiliated brands
Your application
We are committed to building a sustainable, inclusive, and diverse workforce in all its forms. We value diversity in our organisation and in our recruitment activities and believe that every voice adds value. We actively pursue a recruiting strategy that works towards eliminating unconscious bias. To apply, please submit your
cover letter and resume
through the online application link.
Please note: You need to be an Australian citizen, or hold Australian work rights, to apply for this role.
Bosch does not accept any agency submissions unless approval has been given by a member of the Bosch HR Team. All agency submissions must be submitted directly to Bosch HR. Potential candidates submitted by an agency directly to any Bosch employee or manager without Bosch HR approval will not be considered by Bosch. Bosch will not be liable for a recruitment fee in these circumstances. Any agency terms and conditions must be signed by Bosch HR indicating acceptance.