The Opportunity
Magic of I. are looking for an experienced Digital Marketing Manager to take ownership of our marketing. This includes leading strategy, managing campaigns, and executing across key channels with clarity, precision, and deep respect for the brand’s tone and purpose.
This is an integral position in a small, creative, founder-led business. You will bring structure, insight, and consistency to our marketing efforts, while protecting the integrity of our voice and vision.
What’s on offer
* Remote role anywhere in Australia
* Fractional, contract, or permanent (open to discussion)
* Purposeful brand with global reach and high customer love
* ESOP equity pathway as the brand grows
We-grow, you-grow.
What you’ll be responsible for
* Lead DTC marketing strategy: email, paid, social, content
* Manage campaigns and launches end-to-end with clarity and care
* Oversee affiliates, influencers, partnerships & community growth
* Guide performance marketing while preserving our brand soul
* Collaborate with creative team, protect brand voice and values
What you’ll need to be successful
* 5+ years in senior marketing roles, ideally in purpose-led DTC brands
* Strong across Klaviyo, Shopify, Meta/Google Ads & customer journeys
* Experienced in founder-led, creative teams - independent but collaborative
* Emotionally intelligent, highly organised, and aligned with conscious business
* Based in AUS or Western Canada/North America (PST timezone preferred)
You will be committed to the purpose of our brand and mission, empowering people through Astrology, self-discovery and ritual. You will be measured by the combination of growing our customer base, retaining customers and nourishing their journey through our products.
About Magic of I.
At Magic of I., we’re here to spark connection—with yourself, the earth, and the cosmos. Our purpose is to create tools that inspire awareness, intention, and alignment in everyday life. Through our beautifully designed astrological planners, journals, and educational tools, we invite you to slow down, tune in, and live with purpose—supporting not just personal growth, but a more conscious collective.