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About the Team:
Uber Eats is one of the most dynamic, competitive, and rapidly evolving businesses in APAC, and restaurant acquisition is its commercial engine. With operations across Japan, Taiwan, South Asia, ANZ, and Sri Lanka, the APAC Acquisition team is responsible for scaling Uber Eats' restaurant footprint while navigating highly diverse market structures, workforces, and sales maturity.
As we enter the next phase of growth, our ability to execute strategy with consistency, clarity, and precision has become a defining advantage. The newly formed GTM team plays a critical role in achieving this by ensuring every market can translate strategy into scalable, measurable outcomes. This team will shape how we grow, not just what we do.
About the Role:
As a GTM Strategy Associate, you will provide the analytical backbone and hands-on problem solving that turns APAC GTM strategy into structured, repeatable execution across markets. You'll be the go-to resource for data-driven insights, territory design support, and operational troubleshooting, ensuring our frontline teams are enabled to perform at their best.
Your impact in role:
- Strategic planning support | Contribute to annual/quarterly planning cycles, helping align GTM motion with commercial ambition and market needs.
- Programme design & rollout | Partner with the team to shape GTM initiatives (e.g., territory design, workforce enablement), prepare launch artefacts, and monitor execution.
- Cross-functional coordination | Work with wider S&P;, Sales Ops, and local Sales teams to align priorities and ensure consistency across markets.
- Analytical insights | Build queries, dashboards, and models that track GTM outcomes (first trips, 28-day GB, coverage) and highlight gaps or opportunities.
- Governance & reporting | Prepare inputs for regional cadences, synthesise market-level data, and package insights for senior stakeholders.
- Problem solving in scaling markets | Support priority markets (e.g., Japan, Taiwan) with rapid analysis, recommendations, and tactical fixes to enable scale
The experience you'll bring:
- 3+ years' experience in strategy, planning, or business operations, ideally with exposure to multi-market or matrixed organisations.
- Strong analytical toolkit: SQL, Excel/Sheets, and experience turning data into business insights.
- Clear communicator, able to craft narratives for both frontline and senior stakeholders.
- Comfort working independently and navigating ambiguity.
Nice-to-have:
- Experience in a strategy consulting or strategy & planning role.
- Familiarity with sales operations, workforce planning, or GTM execution.
- Exposure to BI tools (Tableau, Looker) and automation of reporting.
Uber's mission is to reimagine the way the world moves for the better. Here, bold ideas create real-world impact, challenges drive growth, and speed fuelds progress. What moves us, moves the world - let's move it forward, together.
Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.
*Accommodations may be available based on religious and/or medical conditions, or as required by applicable law. To request an accommodation, please reach out to.
Uber is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran Status, or any other characteristic protected by law.
📌 GTM Strategy Associate, APAC Sales
🏢 UBER
📍 Sydney