Direct message the job poster from Earlypay
Head of Marketing | Financial Services | Digital & Customer Lifecycle
About this Opportunity
• Location: Melbourne preferred (3 days in office, 2 days WFH)
About Earlypay
In a perfect world, customers would have reasonable payment terms and always pay on time. With banks reluctant to lend to small businesses whilst creating more hurdles than necessary, invoice financing is becoming a necessary saviour.
Hence, our goal at Earlypay is to be that alternative to a traditional bank. We’ve grown to be an ASX-listed company (ASX:EPY) and a market leader in providing tailored financing solutions to businesses of all shapes and sizes. Earlypay is a leading provider of working capital finance to Australian SMEs. Our proprietary technology platform integrates with the major accounting software providers to make Invoice, Equipment and Trade Finance simpler and more accessible than ever before. We are always looking for better ways to do things and continue to invest in technology and our client value proposition to provide exceptional service our clients.
About the Role
At Earlypay, the Marketing team plays a central role in shaping our brand and driving client engagement across every stage of the customer journey. We’re on the lookout for a proactive and organised Marketing Coordinator to support our growing pipeline of campaign activity.
Reporting directly to the Head of Marketing, you’ll be instrumental in bringing our campaigns to life—from coordinating timelines and content rollout to streamlining how we work as a team. You'll help deliver consistent and impactful messaging by managing internal and external communications, especially around our client success stories.
This role is ideal for someone who thrives on getting things done, loves building structure around creative work, and is excited about being the go-to person for campaign logistics and marketing operations.
Key Responsibilities
* Develop and maintain websites, newsletters, emails, social media campaigns
* Contribute to marketing and creative brainstorm initiatives
* Identify and propose internal/external ideas and initiatives to help promote general awareness of company brand
* Support campaign implementation by coordinating timelines, deliverables and assets across the team.
* Create and improve marketing processes to help the team work smarter and more efficiently.
* Support the production and distribution of marketing materials across channels, including eDMs, promotional collateral, and digital content.
* Roll out internal communications that showcase our client success stories and align with our brand voice.
* Manage the content calendar, ensuring it’s up to date and that content is published across the right channels at the right time.
* Manage and monitor Earlypay’s social media channels and other platforms to engage with our growing community.
* Maintain and evolve our suite of marketing collateral, ensuring it communicates clearly and consistently with clients and partners.
* Analyse campaign and platform performance to create actionable insights and reports that shape future strategy.
* Brainstorm with the Head of Marketing on upcoming initiatives—new lead magnets, seasonal campaigns, or experimental ideas.
* Compile weekly marketing performance report, highlighting campaign performance, social metrics, and key learnings.
* Document steps for our social content approval process and add to the marketing team handbook.
* Meet with our state sales manager to coordinate marketing support for an upcoming workshop.
* Attend a client success meeting to source potential client story content for internal and external use
* Monitor and respond to social media engagement across LinkedIn and Facebook; flag any high-value interactions for follow-up
* Upload and schedule blog content to the website, ensuring proper SEO tags and visuals are included.
* Finalise eDM and landing page copy and design for an upcoming product feature announcement; liaise with external designer for visuals, load into our CRM platform and work with B2B marketing manager to ensure correct setup for analysis of all touchpoints
* Review social media and website analytics from the previous week, highlighting key engagement trends or wins.
About you
Qualifications
* Bachelor's degree or equivalent experience
* 3 years' experience in marketing
* Excellent written and verbal communication skills
* Ability to manage multiple priorities
* Knowledge of all social networking platforms
You have at least 3 years of marketing experience and are ready to take on your next challenge. You are experienced at developing and executing marketing campaigns and have worked with CRM software (ideally Salesforce) and social media platforms. You are proactive and get a kick out of working as part of a dynamic and driven team.
* Experience with Salesforce, CMS platforms (datoCMS), marketing analytics, or process mapping
* A background in managing marketing campaigns, A/B testing, or digital projects
* Passion for storytelling and building engagement across social channels
* Exposure to marketing technology stacks and automation tools
In return for your exceptional performance, you will be rewarded with
* A generous salary package and other benefits such as progressive leave policies, employee lifestyle benefits program, work/life balance and an employee assistance program
* A focus on learning & development
* A supportive team culture where you can make your mark, flat structure and engaging senior management team
* The opportunity to develop your marketing career within a supportive team
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
#J-18808-Ljbffr