Your day in the life of a Lion Brand Manager
You will report into the Marketing Manager and will lead brand activities including the development and ongoing management of brand campaigns & sporting partnerships that drive brand performance.
* Support Senior Brand, Assistant Brand Manager and Marketing Manager to manage brand performance to consumer and commercial objectives
* Support in the delivery of innovation and creative campaigns
* Play a leading role in bringing to life brand partnerships and sponsorship properties
* Review brand performance against plan through facts and data (consumer and commercial) and recommend changes to plan to support both short term and long-term brand goals
* Partner content and connections and shopper teams to ensure brand campaigns deliver to brand strategy/plans and impact consumer behaviour
* Establish and maintain quality internal and external relationships that achieve brand and business outcomes
To be successful you will bring
* Brand Management Expertise – Experience turning brand strategy into execution, leveraging innovation, partnerships, and activations
* Data-Driven Thinking – Ability to connect consumer and commercial insights into actionable brand strategies
* Strong Collaboration & internal networking skills – Proven success working across multiple stakeholders to drive business outcomes
* Communication skills - Building strong positive relationships and influencing to a win-win solution
* Commercial & Strategic Acumen – Knowledge of brand planning, innovation, communications, and P&L analysis
* A relentless energy & positive attitude – action-oriented, capable of moving at pace and embracing challenging projects
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