Marketing Content Specialist Role
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* This strategic marketing content specialist role involves shaping complex ideas into clear, compelling content for various healthcare audiences.
We're seeking a skilled content specialist with 4+ years of experience in content development and campaign delivery to join our global marketing team. The ideal candidate will have a passion for refining the message, setting the structure, and writing the content that makes everything else work.
The Role Responsibilities:
1. Write strategic, high-impact content for websites, campaign assets, and customer platforms.
2. Develop global messaging frameworks and content playbooks for service launches and technology rollouts.
3. Translate complex clinical or commercial offerings into clear, engaging copy for different healthcare audiences.
4. Collaborate with local marketing teams to roll out new content for their markets and channels.
5. Shape our global SEO content strategy and help improve visibility and engagement.
6. Manage our Digital Asset Management (DAM) system to ensure content is accurate, consistent, and accessible.
7. Enhance the global patient and customer experience through words that inform, connect, and guide.
The Ideal Candidate:
* Must be a strategic thinker and skilled content specialist with a qualification in Marketing, Communications, or a related field.
* Has proven experience in healthcare, professional services marketing, or similar regulated environments.
* Loves writing and sees it as a tool for clarity, influence, and connection.
* Thrives on the detail of campaign messaging, content structure, and language tone.
* Brings hands-on experience from copywriting to DAM management to tightening sales decks.
What We Offer:
* A hybrid work model with flexible hours and work-from-home options.
* Part-time options available.
* Career development pathways and access to free online learning.
* Wellbeing perks, including Fitness Passport, Employee Assistance Program, and paid parental leave.
* Financial benefits, including novated leasing and a rewards portal with discounts on travel, shopping, and more.