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Principal communications advisor

Brisbane
Royal Automobile Club of Queensland
Posted: 4 May
Offer description

At RACQ, we're good people doing good things, making a positive impact every day, with opportunities to learn, grow, and be more.

About the role

At RACQ, we're here to make a positive difference in the lives of Queenslanders. As our Principal Communications Advisor, you'll play a critical role in protecting and promoting one of Queensland's most trusted brands.

Working within our Corporate Communications team, you'll lead strategic, proactive and reactive external communications that strengthen RACQ's reputation, support our members and communities, and champion the issues that matter most to Queenslanders. From major campaigns and advocacy to issues management and media engagement, this is a senior, high-impact role where your expertise, judgement and voice will be trusted and valued.

This role suits a confident communications professional who thrives on influence, relationships and purpose-driven storytelling.

You will:

* Lead the development and delivery of multi-channel communications campaigns that support RACQ's business priorities and advocacy pillars
* Promote, protect and defend the RACQ brand through strong media, issues and stakeholder management
* Build and maintain trusted relationships with media, spokespeople and internal stakeholders
* Provide strategic advice to senior leaders on reputational risk, opportunities and emerging issues
* Support crisis and issues communications, including contributing to RACQ's crisis communications framework
* Create high-quality content across earned and owned channels including media releases, socials content and member articles
* Engage with members and the public through RACQ's social media and earned media channels
* Mentor and support internal spokespeople through media advice and training
* Collaborate across the Corporate Communications team to ensure consistent, values-led messaging

About you

You're an experienced, purpose driven professional with:

* 5–7 years' experience in media, public relations or corporate communications roles
* A tertiary qualification in Media, Communications, Public Relations, Political Science or a related discipline
* Experience working within large, complex or purpose-driven organisations (highly regarded)
* Government relations, advocacy or regulatory experience (desirable)
* Demonstrated experience managing complex reputational issues and advising senior leaders
* Strong media relations expertise with proven ability to influence coverage and public narrative
* Excellent writing skills across media releases, opinion pieces, speeches, reports and digital content
* Sound judgement and confidence in decision-making under pressure
* Strong stakeholder management and relationship-building capability
* Ability to think strategically while delivering high-quality tactical outcomes

Why join RACQ?

RACQ is here to drive a better future for all Queenslanders. With more than 1.7 million members, we're built on helping people when they need it most. Join our team and play a part in supporting our members to move and live safely, securely and sustainably. We're evolving with smarter, more sustainable solutions that make a real difference across Queensland. And while our reach is big, we stay small enough to support your career with care. At RACQ, you'll find a flexible, inclusive workplace where everyone is valued, supported and empowered to thrive. Learn more about our culture and our commitment to diversity and inclusion at About us | RACQ

Why you'll love working at RACQ

At RACQ, we support your work, wellbeing and career through benefits that matter.

* Free RACQ roadside assistance from day one Enjoy complimentary RACQ Everyday Roadside Assistance, renewed annually.
* Exclusive employee discounts Access discounts across RACQ products and partner offers including banking, insurance, solar, vehicle care, retail and travel.
* Wellbeing that goes beyond the basics Take advantage of onsite health checks, flu vaccinations, wellbeing rooms, digital wellbeing resources and discounted private health insurance.
* Flexibility that works for real life Our weFLEX approach supports balance, performance and collaboration—whether you're working from home, the office, or a mix of both.

Explore all our employee benefits at https://www.racq.com.au/about-us/careers/employee-benefits

Ready to apply to do good stuff daily?

Successful candidates will be asked to complete background checks to progress their application.

Adjustments & Support

We're committed to creating an inclusive and accessible recruitment experience for everyone. If you need any adjustments or support at any stage of the process, please reach out to careers@racq.com.au for a confidential and supportive conversation or visit http://www.racq.com.au/about/careers/our-recruitment-process

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