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Growth marketer

Gold Coast
HiSmile Pty Ltd
Posted: 30 July
Offer description

Join to apply for the Growth Marketer role at Hismile

Join to apply for the Growth Marketer role at Hismile

About The Role

We're looking for a sharp, culturally fluent Growth Marketer who blends creative instinct with a relentless focus on growth. This person will sit across creative, paid media, and organic social, working with internal teams to develop ideas that drive measurable demand for Hismile products.

About The Role

We're looking for a sharp, culturally fluent Growth Marketer who blends creative instinct with a relentless focus on growth. This person will sit across creative, paid media, and organic social, working with internal teams to develop ideas that drive measurable demand for Hismile products.

You're not a traditional marketer. You think in first principles. You don't get romantic about big-budget campaigns or glossy PR strategies. You care about one thing: commercial results. You'll help us solve revenue problems through creative thinking and a deep understanding of culture and consumer behaviour.

About Hismile

Founded in 2014, Hismile has quickly become the largest disruptor in global oral care, with our products now being available in over 40,000 retail outlets worldwide. From our viral Colour Corrector to the phenomenon that is our flavored toothpaste range, we've not only redefined oral care but also made it something that people look forward to using in their daily routine.

About The Team

Our culture at Hismile thrives on collaboration and creativity. With a team of 100 across Operations, Digital, Marketing, Creative, Customer Experience, and People & Culture, we innovate together to deliver excellence in everything we do.

Key Responsibilities


* Work closely with the creative, paid media, and organic social teams to generate and test ideas that drive product demand
* Write compelling copy and creative thought starters for ad campaigns and social content
* Find new, cost-effective ways to connect with and convert our target audiences - especially female Gen Z and Gen Alpha consumers
* Lead ideation around how Hismile products can be positioned through the lens of wellness, relevance, and everyday value
* Identify cultural trends, niche communities, influencers, and personalities that align with our brand and act on them quickly
* Collaborate with the team to refine brand tone and messaging across channels
* Think scrappy: seek out underpriced attention, test fast, and move even faster when it works

Preferred Experience
* Copywriting for direct response, social, and/or paid media
* Experience working in or with paid media teams (Meta, TikTok, YouTube, etc.)
* Running or supporting organic social channels for fast-moving brands
* Past experience in brand marketing, growth marketing, or creative strategy

Skills
* Strong organisational skills
* Excellent communication skills
* Ability to work effectively in a team environment
* Attention to detail
* Problem-solving abilities

What You'll Love About Hismile
* Competitive salary, plus superannuation
* Daily subsidised meals prepared by in-house chefs for breakfast, lunch and dinner
* Free barista-made coffee every day
* Access to our fully equipped in-house gym and wellness hub
* On-site showers, locker rooms and amenities
* Indoor and outdoor seating areas to collaborate with colleagues
* Regular team events/activities
* Free parking right in front of our HQ doors

Our culture is unlike anywhere else and our offices are designed with workspaces to help you do exceptional work. At Hismile you can be part of a company that is growing rapidly, creating products that people are excited to use every day.


Seniority level

* Seniority level

Entry level


Employment type

* Employment type

Full-time


Job function

* Job function

Marketing
* Industries

Advertising Services

Referrals increase your chances of interviewing at Hismile by 2x

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