Introduction:
Dymocks Retail is a nationally recognised multi-channel retail brand with over 50 locally owned and operated stores across Australia. The largest bookselling network in Australia, we pride ourselves on providing the best experience for our customers through our extensive range of books, gifts, and stationery.
Description:
An exciting new opportunity now exists for an Ecommerce Specialist to join our Digital team!
As the Ecommerce Specialist, you will be responsible for the online store strategy, driving revenue and growth! This role is responsible for the effective planning and execution of our trade calendar, optimising customer experience and improving funnel metrics.
Key responsibilities include:
* Ensuring that we are maximizing the effectiveness of our new ecommerce platform by optimising customer experience and increasing ROI
* Increasing online store margin’s by optimising the shopping experience using effective trade and merchandising strategies
* Lead ecommerce projects by gathering technical requirements, coordinating development efforts, and leading user acceptance testing (UAT) to ensure high-quality, on-time delivery of website enhancements, integrations and BAU backlog
* Delivering actionable insights into trade performance and the wider team to enable quick identification of opportunities or challenges and pivot the plan accordingly.
* Manage all weekly and monthly reporting for the online store across all main KPIs.
* Oversee and mentor the Ecommerce Coordinator
* Work in partnership with internal teams to understand who our customers are and how we can optimise the media and onsite experience to increase acquisition and conversion of high value customers.
* Drive our partner / co-op opportunities to increase revenue streams, providing feedback through analysis and looking for ways to optimise the partnerships
* Work in collaboration with buying and marketing, planning the trade calendar and work with the ecommerce coordinator to effectively implement campaigns that enhance the online store experience
Skills and Experiences:
The successful candidate will have:
* 3+ years ecommerce experience
* Ability to manage the balance between customer and commercials outcomes
* Good technical understanding help drive the roadmap forward
* Strong project management skills (website migration experience a plus)
* Strong experience in ecommerce platforms with a deep understanding of metrics and drivers (Adobe commerce is a plus)
* Solid understanding of SEO best practices for ecommerce
* Positive can-do attitude and prioritisation capability
* Excellent collaboration and stakeholder management skills
* Highly analytical thinking
* Experience with HTML is a plus
* GA4 experience is essential
When applying for the role please include a cover letter addressing the key responsibilities and skills required. Please also specifically address the following questions:
* What ecommerce tools and platforms do you have experiencing using?
* Share the size and type of websites you have worked on, including catalogue size, industry and brand.
Applications that do not include a cover letter and do not address the specific questions will not be considered.
Privacy
By applying for employment with Dymocks you consent to the collection and use of your personal information for the purpose of assessing your suitability for employment. Any personal information collected from you will be dealt with in accordance with Dymocks' privacy policy which is accessible at: all recruitment agencies, we do not accept resumes or partnership opportunities. Please do not forward resumes to Dymocks or any of our employees. We are not responsible for any fees associated with unsolicited resumes. #J-18808-Ljbffr