Social Media Officer / Community Engagement Officer
Join our vibrant team at Caloundra RSL Services Club, a beloved not-for-profit community club located on the stunning Sunshine Coast
We are currently seeking 2 creative roles: a Social Media Officer and a Community Engagement Officer to join our Marketing team on a part-time basis or 1 full-time role.
Reporting directly to the Marketing Manager, these roles offer a fantastic opportunity to make a significant impact in our community-focused organization.
What we offer
Flexible part time hours
Half price gym membershipfor yourself and a family member with no lock in contract & a complementary personal training session every 6 – 8 weeks.
Complementary barista coffee & soft drink
Free parking
Participation in our employee recognition and rewards program
A robust on boarding process
Ongoing training & growth opportunities
The opportunity to work with a great team of hospitality professionals
Social Media Officer
About the role
Develop and implement social media strategies to enhance brand awareness and engagement.
Create compelling content for various platforms including Facebook, Instagram, Twitter, and LinkedIn.
Responsible for planning, creating and publishing social media content and campaigns that support marketing and strategic plans, and the business objectives of the Caloundra RSL.
Monitor social media channels, respond to inquiries, and engage with our online community.
Analyze social media insights to optimize content and improve performance.
Collaborate with the Marketing team to align social media activities with overall marketing goals.
Stay updated with industry trends and best practices in social media and digital marketing.
Your contribution
Demonstrated in-depth understanding, knowledge, and experience in managing multiple channels of a social media strategy including advertising and analytics.
Proven experience in managing social media platforms for businesses or organizations.
Excellent copywriting skills, adapting to brand tone of voice and utilising storytelling skills to make information more understandable and compelling.
Demonstrated experience in developing a range of multi-media content that is creative, accurate, and results-driven for social media.
Knowledge of social media management tools and analytics platforms.
Passion for community engagement and promoting local initiatives.
1-2 years experience in a social media role preferably in the Hospitality Industry experience.
Community Engagement Officer
About the role
Develop and implement strategies to enhance community engagement and involvement with Caloundra RSL.
Plan and coordinate community events, programs, promotions and marketing initiatives that align with the club's values.
Build and maintain relationships with local community groups, stakeholders, and partners.
Support social media activities including planning out social media feeds, developing creative ideas to build engagement, sourcing, designing or taking images, designing social tiles, writing captions, scheduling and community management.
Act as a liaison between Caloundra RSL and the broader community, fostering positive relationships.
Collaborate with internal teams to promote community-driven initiatives and projects.
Evaluate and report on the effectiveness of community engagement activities.
Your contribution
Experience in community engagement, outreach, or related fields.
Demonstrated experience in the development of marketing, promotion, and communication content is essential.
Demonstrated copywriting skills across blogs, advertising copy, web copy, social media, and public relations.
Demonstrated experience in developing a range of multi-media content that is creative, accurate, and results-driven for web, social media, blogs, press releases, EDMs, and a broad range of marketing material.
Strong interpersonal skills with the ability to connect with diverse groups of people.
Excellent organisational and project management abilities.
Ability to work independently and as part of a collaborative team.
Knowledge of local Sunshine Coast community resources and networks (preferred).
Degree in Marketing, Communications or related discipline or equivalent education and experience.
1-2 years experience in a Marketing role preferably in the Hospitality Industry experience.
If you are motivated by community engagement and excited about contributing to the success of Caloundra RSL, we invite you to apply for this rewarding role
Please submit your resume and a cover letter outlining your relevant experience and interest in the position.
We look forward to welcoming passionate individuals to our team
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