Creates and implements effective communication strategies and plans that measurably advance desired business outcomes. Identifies the best media and channels for communicating effectively and engaging various audiences.
About Vanguard
More than 45 years ago, John C. Bogle had a vision to start an investment company that did things differently. A company with no external shareholders. Where all the profits were invested back into the business and used to lower costs. Evidently, it was as bold as it was brilliant. To this day, Vanguard Group still has no external shareholders. That means no share prices to protect, and no profits to generate for outside owners.
Today, Vanguard is one of the world's largest investment management companies, serving more than 50 million investors worldwide. For more than 25 years Vanguard Australia has been supporting individual investors, financial advisers, and superannuation members to achieve their long-term financial goals.
About The Role
In this role, as an experienced Senior Communications Specialist, you'll be at the heart of our communications strategy for our Personal Investor and Product teams. This is a senior role for a communications professional who can design and deliver end-to-end campaigns that connect with retail audiences, craft content that cuts through the noise and help Australians feel confident about their financial future.
You'll work closely with Marketing and business partners to bring ideas to life across multiple channels from media releases, social platforms, owned channels and internal communications. You'll be passionate about spotting PR opportunities and turning insights into headlines.
In this role you will:
* Develop and execute strategic communications campaigns that align with Vanguard's vision.
* Create compelling content for media, social and internal channels.
* Manage consumer communication campaigns end-to-end, ensuring flawless delivery and measurable impact.
* Collaborate with stakeholders to provide expert advice and consistent messaging.
* Monitor engagement metrics and continuously refine our approach.
What we're looking for:
* Minimum 7 years' experience in communications or journalism.
* Proven success in B2C campaigns, ideally in superannuation, financial services, or investing.
* A strategic thinker who thrives on creativity and collaboration.
* Exceptional writing skills and meticulous attention to detail.
* A strong media network and ability to turn research and consumer finance news into PR moments.
* Experience across digital platforms and content creator campaigns.
Inclusion Statement
Vanguard's continued commitment to diversity and inclusion is firmly rooted in our culture. Every decision we make to best serve our clients, crew (internally employees are referred to as crew), and communities is guided by one simple statement: "Do the right thing."
We believe that a critical aspect of doing the right thing requires building diverse, inclusive, and highly effective teams of individuals who are as unique as the clients they serve. We empower our crew to contribute their distinct strengths to achieving Vanguard's core purpose through our values.
When all crew members feel valued and included, our ability to collaborate and innovate is amplified, and we are united in delivering on Vanguard's core purpose.
Our core purpose: To take a stand for all investors, to treat them fairly, and to give them the best chance for investment success.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.