Job Title: Senior Marketing Officer
CQUniversity is seeking a highly skilled and motivated Senior Marketing Officer to join our Global Brand and Marketing Directorate team. As a key member of this team, you will play a pivotal role in driving growth and nurturing email relationships with our prospective students.
This exciting opportunity offers the chance to make a significant impact on a global stage, working alongside brand, advertising, product and insights teams to ensure synergy in communication, creative and strategy, enhancing the effectiveness of our prospective student journey and reputation while connecting with diverse audiences across the country.
Key Responsibilities:
* Develop and implement strategic marketing initiatives that elevate the University's profile locally and internationally.
* Design and execute complex and technical engagement programs using marketing automation software and connected software.
* Work collaboratively with brand, advertising, product and insights teams to ensure seamless communication and strategy.
Requirements:
* Proven experience in marketing automation software or content development for digital campaigns.
* Strong analytical skills and intermediate to advanced MS Excel skills.
* A degree with at least four years subsequent relevant experience in marketing; or an equivalent combination of relevant experience in marketing and/or education/training.
Benefits:
* 17% superannuation.
* 6 weeks annual leave.
* 10 days personal/sick leave, plus 5 days carer's leave.
* 7.25 hours engaged service leave.
* Fantastic professional and career development opportunities.
* Up to 26 weeks paid parental leave.