Job Description
taste.com.au is Australia's largest food and lifestyle media brand, shaping the meal choices, purchase behaviours and lifestyle decisions of millions of Australians every single day. We inspire and help Australians to plan, shop, cook and share through achievable content, ideas, skills and over 50,000 triple-tested recipes.
Main Responsibilities:
* Write daily news articles that drive new audiences to our platform, with a focus on content aligned to social channels, Google Discover and distribution across the wider network.
* Sub-edit daily news articles, and provide feedback to other team members.
* Evaluate content for consistency with brand tone and style guidelines.
* Enhance engagement through contextual embedding of relevant video content in every page.
* Develop new story ideas to attract new audiences to our brands.
* Craft compelling Facebook posts and newsletter sells that encourage click-throughs.
Requirements:
We seek individuals with a background in food writing, keen interest in home cooking, and sub-editing skills particularly across digital environments. Strong communication and interpersonal skills are essential for this role. Additionally, you must have an eye for a good story hook, understanding of how to structure content for maximum digital engagement, headline/sell writing skills, and EDM content writing experience.