About the Role
This is a strategic and hands-on Content Manager role, sitting at the centre of digital, CX and commercial outcomes.
You will own the Content Hub as a key channel, leading content strategy, planning and execution to support campaigns, trade events and ongoing customer engagement.
This role goes beyond content creation. It is about driving performance, connecting content to revenue, optimising onsite experiences and ensuring content is a true commercial lever across the business.
You will also play a key role in content governance, digital projects and customer journey optimisation.
Key responsibilities include:
* Owning the Content Hub strategy, planning and publishing roadmap
* Managing end to end content production and delivery workflows
* Leading campaign content and key trade "moments"
* Partnering with Digital and eCommerce teams to drive engagement and conversion
* Identifying supplier and commercial content opportunities
* Owning website content management and optimisation to improve UX
* Acting as the CMS subject matter expert and governance lead
* Using data and insights to measure performance and optimise content
* Leading and mentoring a content team
* Driving process improvements to increase efficiency and output
Skills & Experience
* 5+ years experience in content, digital or eCommerce roles (working in retail/eCommerce or corporate environments)
* Proven experience delivering content strategy in a commercial environment
* Strong understanding of customer experience and digital journeys
* Experience working with CMS platforms and managing website content
* Strong stakeholder management and communication skills
* Analytical mindset with the ability to use data to inform decisions
* Experience leading or mentoring team membersExperience in retail, eCommerce or highly regulated corporate environments
* Exposure to Contentful or similar CMS platforms
* Commercial acumen and understanding of trade performance drivers
* Experience working across cross-functional digital teams
Only applicants with full working rights in Australia will be considered.
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