Gold Coast Marketing Role
We are seeking an experienced Digital Marketing Specialist to join our marketing team and contribute to the storytelling of unforgettable experiences on the Gold Coast.
Responsibilities:
* Develop, edit, and publish content across our websites and owned platforms using Sitecore and WordPress.
* Coordinate content updates to support campaigns, seasonal activities, and organisational priorities.
* Ensure accuracy, accessibility, and brand alignment through quality assurance checks.
* Perform basic SEO tasks including metadata updates, keyword placement, and URL hygiene using tools like SEMrush.
* Assist with digital performance reporting using Google Analytics and platform dashboards.
* Provide ad hoc support for email marketing campaigns, paid advertising, creative asset coordination, and reporting.
* Collaborate with teams across events, tourism, arts, and education to deliver seamless digital initiatives.
Requirements:
* Tertiary qualification in Marketing, Communications, Digital Media, or a related field.
* 1–2 years' experience in digital marketing, content production, or website management.
* Hands-on experience with content management systems (Sitecore and/or WordPress preferred).
* Basic understanding of SEO principles and analytics tools like SEMrush and Google Analytics.
* Excellent attention to detail, with the ability to manage multiple tasks and deadlines.
* A collaborative, adaptable mindset and eagerness to build skills across digital channels.
Why Work With Us?
As a valued member of our team, you can expect a range of staff benefits, including Empowerment Time, Sonder, access to Learning Lab, discounts on food and beverages, and discounted tickets to cinema, events, and activities.