Join our team of highly experienced and talented marketers at **Vets Central**, where we are passionate about pet health and enhancing the lives of animals and their owners by supporting our portfolio of clinics in Australia and New Zealand.
**Role Overview**:
Reporting to the **General Manager Marketing**, the **Marketing Brand Manager** will play a crucial role in offering marketing consulting services to our network of clinics and Vets Central. This pivotal position is responsible for developing local area marketing plans and initiatives to support business growth and enhance brand awareness for our national clinics. You will work closely with the General Manager Marketing to ensure brand alignment and create strategies that foster success across the entire network.
This position requires a **creative and analytical individual** who can blend innovative ideas with data-driven decision-making to achieve marketing objectives.
We're looking for someone who is passionate about the veterinary industry and thrives in a dynamic environment. You should have the ability to develop strategic marketing initiatives, a strong understanding of digital and local marketing, and the skills to manage campaigns from concept to execution. Strong communication, creativity, and analytical skills are essential for success in this role.
**Key Responsibilities**:
- Consulting and Brand Alignment
- Develop Local Marketing Plans
- Execute Digital Marketing Campaigns
- Support the General Manager Marketing (GMM)
- Campaign Analytics & Reporting
- Oversee Website & Online Presence
- Strengthen Clinic Relationships
- Design & Branding
**About You**:
- A passion for marketing within the **veterinary industry** and a genuine love for animals.
- At least **5 years of experience** in a similar marketing role, with proven expertise in both creative and analytical aspects.
- Strong proficiency in **digital marketing tools** such as Hootsuite, WordPress, Google My Business, and eDM platforms.
- ** Creative thinking** with exceptional **copywriting** and **content creation** skills.
- Strong **analytical skills**, with experience using data to optimize marketing campaigns.
- Excellent communication and interpersonal skills for collaboration with teams and clients.
- A proactive mindset with the ability to manage multiple projects and deadlines effectively.
**What We Offer**:
- Competitive salary with **performance reviews** and clear career growth opportunities.
- Flexible work options, including one day of **remote work per week** or a **9-day fortnight**.
- Complimentary **snacks** and **Friday afternoon team drinks**.
- Access to an **Employee Assistance Program** and qualified **Mental Health First Aiders**—your well-being is our priority
- Proudly recognized as a **"Great Place to Work"** - Certified
- ** Monthly in-office massages** to help you relax and rejuvenate.
- ** Paid parking** and the chance to bring your **pet to work**—because who doesn't love furry friends?
- A vibrant, modern office environment located right opposite **HOTA**.
If you're ready to make an impact and help us shape the future of veterinary marketing, we'd love to hear from you
**Please Note**: We are not working with external recruiters for this position, and only successful applicants will be contacted.