Job Overview
This role is an excellent opportunity for a creative and passionate marketer to join our team as a Comedy Tour Marketing Manager.
As a key member of the Tour Marketing team, you will be responsible for leading marketing campaigns for comedians touring across Australia and New Zealand. You will develop and execute strategies that drive ticket sales and create memorable experiences for fans.
The ideal candidate will have a proven track record in entertainment or live events marketing, with a strong understanding of social, digital, and traditional channels. You will be able to manage multiple campaigns, prioritize tasks, and communicate effectively with stakeholders.
Key Responsibilities:
* Lead marketing campaigns: Develop and execute strategic plans to promote comedians' tours and festivals, driving ticket sales and fan engagement.
* Content creation: Design and produce engaging content, including social media assets, email newsletters, and press releases, that resonates with audiences and encourages ticket purchases.
* Collaboration: Work closely with comedians, their management teams, festival partners, and internal teams to ensure seamless campaign execution and effective communication.
* Media relations: Coordinate with publicists or take the lead on securing diverse, high-impact media coverage to promote comedians and their tours.
* Audience analysis: Analyze campaign performance and audience behavior to inform future marketing strategies and improve results.
Requirements:
* Proven marketing expertise: Strong experience in entertainment or live events marketing, with a solid grasp of social, digital, and traditional channels.
* Project management skills: Ability to juggle multiple campaigns, prioritize tasks, and meet deadlines while maintaining effective communication with stakeholders.
* Creative mindset: A passion for content creation and a flair for delivering innovative, fan-first campaigns that stand out in a crowded market.
* Fan focus: A deep understanding of audiences, with the ability to craft campaigns that speak directly to comedy fans and encourage ticket purchases.
* Communication strength: Confident, professional, and clear communicator, comfortable engaging with talent, senior stakeholders, and internal teams.
* Collaborative spirit: A team player with a positive, can-do attitude and the flexibility to jump in and support colleagues across the team.
Benefits:
* Dynamic work environment: A vibrant, music-focused workplace fostering creativity, collaboration, and professional growth.
* Professional development: Opportunities for career advancement and professional growth through training, mentorship, and exposure to new challenges.
* Entertainment perks: Access to concerts, events, and other entertainment benefits, enhancing your work-life balance and personal enjoyment.
* Inclusive culture: A diverse, equitable workplace where every voice matters, and employees are encouraged to bring their whole self to work.
Equal Opportunities:
We are committed to diversity, inclusion, and supporting our people. We welcome applications from individuals of any gender, race, age, sexual orientation, religion, disability, or caregiving responsibilities.
What we're looking for:
If you're a creative and passionate marketer with a love for comedy and live entertainment, we'd love to hear from you.
Apply today and take the first step towards an exciting new career opportunity!