Marketing Specialist, Martech
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About our organization:
We empower customers to achieve financial success.
Think of us as a daily money companion, offering a unified view of customer finances with smart features and real-time insights.
Savings, spending tracking, and home ownership acceleration.
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The Role:
* Audience Strategy & Lifecycle Enablement
* Curate high-value audience segments aligned to banking lifecycle stages
* Partner with Marketing Managers to design audience strategies that support acquisition, onboarding, engagement, and retention goals
The Team:
* Marketing team at our organization
Your Impact:
* Directly impact customer engagement across key banking moments, from onboarding and retention to cross-sell and loyalty
Key Requirements:
* Experience working with Tealium AudienceStream or similar CDPs in a regulated industry, ideally banking or financial services
* Working knowledge of Customer Engagement Platforms like MoEngage, Braze, Salesforce or similar
Why choose our organization?
* Innovation with impact: We equip you with the tools and support to drive real change - so your ideas don't just stay ideas, they become impact
* Collaborative, supportive & fun: We believe innovation is a team sport