This is your chance to take the helm of marketing for a purpose-led technology brand redefining the art world. The company operates Australia’s largest online art marketplace — a dynamic digital platform connecting art lovers, collectors, and interior designers directly with a thriving community of Australian artists. By streamlining the art-buying process and handling marketing, logistics, and customer service, the platform empowers artists to focus on what they do best: creating. At the same time, it gives buyers unparalleled access to original paintings, drawings, and limited‑edition prints, revolutionising how art is discovered, experienced, and owned. You’ll play a pivotal role in driving the next stage of growth — transforming engagement across every channel, building brand loyalty, and inspiring a nationwide community of collectors and creators.
The Role
* Strategic Leadership: Develop and execute an integrated marketing strategy aligned with business growth and profit objectives.
* Brand Building: Elevate the brand’s identity as both a cultural leader and technology innovator within the art sector.
* Data-Led Growth: Implement data-driven frameworks to refine customer acquisition, retention, and engagement.
* Lifecycle Marketing: Build and optimise owned channels (email, SMS, social, SEO) to enhance repeat buying and loyalty.
* Performance Marketing: Oversee paid campaigns with a focus on ROI, integrating creative storytelling with commercial targets.
* Creative Campaigns: Drive guerrilla and viral marketing initiatives that capture attention and build community buzz.
* Team Development: Lead, mentor, and inspire a high-performing team across performance, content, and design.
* Executive Collaboration: Partner closely with the CEO and senior leadership to embed marketing excellence across the organisation.
About You
* Proven Leadership: Demonstrated success leading marketing teams in digital marketplace, eCommerce, or creative-tech environments.
* Channel Expertise: Deep understanding of owned channels — especially lifecycle marketing, email, SMS, and SEO.
* Performance Focus: Skilled in managing paid performance marketing and optimising cross‑channel spend.
* Creative Mindset: Ability to merge brand storytelling with analytical rigour for measurable impact.
* Strategic Thinking: Strong commercial acumen with experience translating marketing strategy into tangible outcomes.
* Cultural Connection: A passion for art, design, or creative industries, with an understanding of audience behaviour in this space.
* People Leadership: Experience mentoring, developing, and empowering multidisciplinary teams.
* Collaborative Style: Exceptional communication and stakeholder engagement skills, with the ability to influence at senior levels.
Diversity, Equity & Inclusion at Hudson
Hudson is committed to helping you find a workplace where you feel respected, supported, and free to thrive. We welcome applications from all backgrounds, identities, and lived experiences—because when different voices come together, amazing things happen.
Casual Loading
Please note for all Australian based contract and temporary roles only, the pay rate is inclusive of mandatory 25% casual loading. This excludes permanent and fixed term roles.
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