Global SEO Strategist
Who we are
We are a technology company on a mission to make employment easier and more valuable for everyone. Our platform brings hiring, HR, payroll and benefits into an all-in-one solution.
About the Role:
This is a senior strategic role with hands-on execution where needed, combining deep SEO expertise, technical capability, and a forward-thinking approach to AI search.
You will build and refine scalable SEO systems and processes - from audits, keyword research, and content brief creation to on-page optimisation, link building, and digital PR - while constantly looking for opportunities to automate and improve how we operate.
* Develop and execute the strategy to significantly scale organic growth, with the primary KPI of increasing employer and jobseeker organic acquisition across key markets
* Own global SEO / GEO performance by developing and executing the strategy to significantly scale organic growth, with the primary KPI of increasing employer and jobseeker organic acquisition across key markets
* Set a clear growth vision / roadmap with KPIS and requirements that are customer / persona-focused
* Leverage tools and AI to automate SEO tasks and projects including audits, keyword research, site crawls, backlink acquisition and their implementation plans
* Collaborate with cross-functional teams including product, engineering, PR and content to develop new content hubs and landing pages that are both SEO and CRO optimised
* Work with our PR and content marketing teams to brainstorm new content ideas, conduct keyword research, produce content briefs and ensure our quarterly content plans have SEO first in mind
* Drive the SEO / GEO reporting and analytics for the global SEO channel, regularly monitoring Google Analytics 4, Google Search Console, Profound, Ahrefs and SEMRush
Requirements:
To thrive in this role, you'll need to embody a strong passion for SEO, be curious and experimental with GEO / AEO, and experienced in fast-paced SaaS, marketplace, or high-performing agency environments.
* Direct experience as an Senior SEO Manager / Lead for the last 4-6 years, including leading a team of SEOs
* Proven experience owning SEO as a key acquisition and revenue channel for driving qualified leads / pipeline (besides rankings and traffic) for enterprise / B2B websites at scale, across complex architectures and multi-stakeholder environments
* Has a keen interest or early experience in LLM search / GEO, and is eager to lead our GEO / AI Search strategy
* Expertise in setting a clear vision, defining KPIs, and driving organic traffic and leads
* Demonstrable expertise in developing and handling complex enterprise SEO strategies from developing content cluster hubs across various regions, site architecture, crawl optimisation and programmatic SEO
* An analytical and critical thinker, with great attention to detail
* Able to document SOP processes and train your team to execute on all SEO aspects: on-page, technical and off-page
* A self-starter. Someone proactive who takes initiative when solving problems and finding new solutions
Benefits:
We offer a wide range of benefits that includes a generous parental leave policy, subsidised egg freezing, a WFH office expense budget, and outstanding learning & development opportunities.
This company celebrates diverse perspectives and experiences, and invites people of all backgrounds and identities to apply for this position.