Marketing Coordinator Job Description
Northline, a global logistics business, seeks a skilled Marketing Coordinator to join their team. As a key member of the marketing department, this role will focus on implementing and delivering marketing campaigns, communications, digital media, branding, and expos in line with the company's strategic objectives.
Job Responsibilities:
* Create engaging content for various channels, including websites, social media, email newsletters, and print/digital advertising.
* Develop and implement communication strategies to inform internal and external stakeholders.
* Coordinate and deliver digital marketing components, such as advertising, search engine optimization (SEO), email marketing, journey automation, and CRM/data management.
* Brief and collaborate with internal and external stakeholders to effectively implement marketing strategies and campaigns.
* Develop new marketing materials, including concept development, copywriting, and layout changes, in accordance with the company style guide.
* Manage research and coordination of various expos, conferences, and industry events, including registrations and reporting on return on investment.
Required Skills and Qualifications:
* Degree in Marketing, Communications, Media, or related field.
* Well-developed written and verbal communication skills with the ability to prepare communications for diverse audiences and channels.
* Knowledge of digital marketing trends and tools, including social media platforms, web content management systems, and reporting.
* Proficiency in content creation, including graphic design and video editing skills using Canva and Adobe Suite.
* Able to offer proactive, creative ideas and solutions.
* Ability to manage multiple projects and meet deadlines efficiently with strong attention to detail.
Benefits:
* Inclusive, flexible, and diverse work environment.
* Learning and development support.
* Employee recognition programs.
* Wellness and benefits programs.
* Opportunity to participate in social activities and discounts on travel, fitness, health, entertainment, sports, banking, automotive, flowers, gifts, and more.