Senior marketing manager

What You'll Do

• Own and deliver an integrated marketing strategy that connects brand, campaigns, events and communications to drive measurable growth across acquisition, retention and partner channels
• Lead and uplift a multi-disciplinary team, coaching capability across B2B marketing, content, GTM and engagement to build a high-performing function
• Translate business strategy into clear, prioritised marketing initiatives, aligning effort to the highest value opportunities across intermediated and partner distribution
• Orchestrate end-to-end campaigns and channel activity, ensuring consistent messaging, strong execution and alignment to agreed outcomes and timelines
• Partner with CX and digital to create connected, customer-led journeys that strengthen relationships and brand preference
• Drive marketing transformation, embedding CRM, lifecycle marketing and measurement practices to enable scalable, commercially focused growth

What You'll Bring

• Proven experience leading end-to-end marketing across multiple channels with a strong commercial mindset
• A track record of leading change and building capability in evolving or transforming environments
• Strong ability to influence senior stakeholders and align cross-functional teams around shared goals
• Broad marketing craft across brand, campaigns, digital and customer experience
• Experience in B2B or partner-led models, with an understanding of intermediated customer journeys
• A people-first leadership style with a passion for coaching, developing and uplifting team capability

What We Offer

• Boosted superannuation with 13% as standard.
• 20 days annual leave + 5 days MyLeave (extra leave for what's important to you).
• Work from home and many more flexibility options with myFlex.
• Up to 50% off personal insurance, including home and motor insurance.
• Partner discounts on private health insurance, tech & appliances, and many more.
• Industry-leading 20 weeks paid parental leave.
• Access to LinkedIn Learning, the award-winning IAG Academy, study assistance and secondment opportunities.
• Employment type eligibility criteria apply