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Strategic digital transformation lead

Hobart
beBeeDigitalTransformation
Posted: 15 September
Offer description

About the Role

We are seeking a visionary Digital Experience Manager to spearhead the transformation of our University's digital landscape. This exciting opportunity allows you to drive strategic change, leveraging technology and innovation to enhance the student experience.

The successful candidate will possess exceptional leadership and project management skills to guide a multidisciplinary team in delivering complex, future-focused initiatives. By overseeing the integration of web platforms, automation, and AI-driven tools, the Digital Experience Manager ensures that the entire student journey is supported through seamless, personalised, and impactful digital communications.


Key Responsibilities

* Lead efforts to identify and implement cutting-edge digital solutions, immersive content experiences, and personalised user journeys, to elevate the university's digital presence.
* Inspire and lead a high-performing digital experience team to foster a culture of creativity, collaboration, and continuous learning.
* Successfully manage large-scale digital projects, including website redesigns, mobile app development, and data analytics initiatives, from conception to completion ensuring projects are delivered on time and within scope.
* Ensure web, automation, and digital campaign strategies complement each other, supported by strong content governance and accessibility standards.
* Successfully leverage data and analytics to inform decision-making, optimise user journeys, measure the effectiveness of digital initiatives, and adjust strategies accordingly.


Requirements

* Strong leadership skills as evidenced through extensive experience in digital experience management, digital strategy, automation, or related roles within complex organisations.
* Demonstrated ability to organise, plan, and deliver digital initiatives including web, automation, and AI-driven activities along with the capability to investigate challenges and develop innovative, student-focused solutions.
* Demonstrated high level written communication skills, including the ability to produce and maintain a range of documentation including business process maps and procedures.
* Excellent communication and interpersonal skills, with the ability to engage with diverse stakeholders.
* Deep understanding of web technologies, digital communication systems, content management systems, and digital analytics.

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