Hire Digital is looking for a Performance Marketing Specialist. This is an on-site role for a hands-on paid media expert who can plan, execute, and optimise high-performing campaigns across major advertising platforms. The ideal candidate is analytical, commercially minded, and confident translating data into meaningful business outcomes.
Requirements
Key Responsibilities
Plan, build, and manage paid media campaigns across Google Ads, Meta, LinkedIn, and programmatic platforms (e.g., StackAdapt)
Optimise campaigns daily/weekly to improve ROI, CPL, ROAS, and overall performance
Monitor and adjust targeting, bidding strategies, budgets, and creative testing
Set up and manage conversion tracking using Google Tag Manager and GA4
Build clear, business-focused dashboards in Looker Studio
Translate campaign data into actionable insights and strategic recommendations
Conduct audience research and competitor analysis to strengthen media plans
Manage budgets responsibly and ensure alignment with client growth targets
Maintain strong account structure, naming conventions, and documentation standards
Collaborate with strategy, creative, and client teams to ensure campaigns drive measurable commercial results
Requirements
3-5 years of experience in performance media (agency experience preferred)
Strong hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and programmatic platforms
Experience with GA4 and Google Tag Manager setup and troubleshooting
Proficiency in Looker Studio reporting
Solid understanding of attribution models and performance metrics
Strong analytical and problem-solving skills
Ability to communicate performance insights clearly to both technical and non-technical stakeholders
Comfortable managing multiple campaigns and budgets simultaneously
Self-motivated and able to work independently in a fast-paced environment