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Senior performance media manager

Sydney
News Corp Australia
Posted: 24 April
Offer description

What's the role?

We are looking for a Performance Media Manager to drive growth and digital innovation across our State & Communities portfolio. Overseeing 12 iconic brands—such as Herald Sun and Courier Mail—you will lead a dedicated team of three to deliver best-in-class media buying and optimization. If you excel at managing multi‐platform campaigns and leading talent to achieve measurable results, this is the role for you.

Key responsibilities include:

* Oversee the activation, management, and delivery of all digital acquisition campaigns across a variety of channels including search, social, and display.
* Develop and execute performance marketing tactics and strategies to drive subscriptions and achieve business goals across the portfolio.
* Work with the Head of Performance Media to craft and bring to life roadmaps in aim of driving channel excellence and best practice.
* Allocate and manage the marketing budget effectively across the entire S&C performance program.
* Analyse campaign performance data to identify trends, insights, and areas of opportunity.
* Stay up to date on the latest digital marketing trends, technologies, and best practices.
* Provide regular performance reports to senior management, highlighting key results and performance insights.
* Collaborate with other media functions, such as strategy, operations, and client servicing, to ensure cohesive campaign planning and execution.
* Work with your team to facilitate tactical test & learn initiatives to drive ongoing improvement.
* Manage, inspire and lead a team of three performance media marketers.

Who are you?

5 + years of experience in performance media buying and campaign delivery (agency experience preferred but not required). A high level of proficiency in the following platforms: Google Ads, Microsoft Ads, Facebook Ads, X, LinkedIn, SA360, CM360. This role demands a strategic thinker with strong analytical capabilities who can drive growth through data‐informed decisions and innovative marketing tactics. Strong leadership and team management skills. Adaptable, organiser, and detail‐oriented.

News Extras Benefits

is a commitment to our people for their valued contribution to News, our audiences, clients and communities. Our benefits include:

* Exclusively ours - Access to publications and products from across the News Corp family
* Perks & discounts - Exclusive offers across a range of products and services that deliver genuine cost savings and benefits
* Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)
* Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave.
* Financial wellbeing - Support on making the most of your money

In addition to our perks and benefits, employees have access to a number of initiatives and programs that support their wellbeing and professional growth, such as:

* Helping you grow - Access tailored development opportunities, including leadership programs, to cultivate your skills and support your career
* Giving back - Make a difference to our communities through volunteer opportunities and company‐organised charity drives
* Workplace Inclusion and facilities – Engage with your passions through various employee‐resource groups and accessibility to multi‐faith quiet rooms & parents' rooms

Our Commitment to Diversity, Equity and Inclusion

Diversity strengthens our national teams and newsroom as we seek to tell stories that represent the communities of Australia. Our people make us unique, and so we are committed to equal employment opportunities regardless of race, religion, sexual orientation, age, disability or gender identity. Applicants of diverse backgrounds are encouraged to apply! We are committed to ensuring an accessible and supportive recruitment process. If you require any adjustments or accommodations at any stage, please do not hesitate to let us know here. In order for us to assist you, please ensure you include the role title you are applying for in the subject line. For more information regarding Diversity at NewsCorp Australia please visit www.newscorpaustralia.com/careers under the Diversity@News section.

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