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About the Company
ACM Agri is Australia's leading agricultural media and marketing business, proudly serving rural and regional communities with trusted content, insights, and services. As part of Australian Community Media, ACM Agri connects with Australia's farming sector through iconic brands like The Land, Queensland Country Life, Stock & Land, Farm Weekly, and digital platforms such as AgTrader and FarmOnline. Our portfolio spans print, digital, events, and classifieds, supporting agribusinesses, producers, and rural audiences with the information and tools they need to thrive. We are passionate about championing regional Australia and playing a critical role in the future of the agricultural industry.
About the Role
As a Digital Content Producer within ACM Agri's Digital Marketplaces team, you'll play a key role in driving engagement across our online platforms through high-quality, audience- focused content.
Key Responsibilities
You'll be responsible for planning, creating, and publishing SEO-optimised articles, social media posts, and short-form video content that supports our leading brands: farmbuy.com, agtrader.com.au, horsedeals.com.au, and farmonlineweather.com.au. You'll help grow traffic, improve user engagement, and contribute to the overall content strategy across our digital marketplaces. This role is ideal for a creative all-rounder with strong digital instincts, a passion for regional Australia, and a keen understanding of what performs online.
What You'll Bring To The Role:
Skills
* Strong writing skills with experience producing SEO-optimised content
* Proficiency in creating and scheduling social media content (e.g. Meta Business Suite, LinkedIn, Instagram, TikTok)
* Ability to shoot and edit short-form video content (experience with Adobe Premiere Pro or similar tools preferred)
* Familiarity with CMS platforms (e.g. WordPress or similar)
* Understanding of digital content performance metrics and audience engagement strategies
* Excellent verbal and written communication skills
* Strong time management and multitasking ability
Attributes
* Creative thinker with a strong eye for engaging digital content
* Self-motivated and able to work independently as well as collaboratively
* Flexible and adaptable across content types, platforms, and brands
* Enthusiastic about regional Australia and the agricultural sector
* Curious, data-aware, and always looking to improve performance through insights
Where and How We Work
The role is a full-time, Melbourne-based role operating from our office between 9:00 a.m. and 5:00 p.m., Monday to Friday. You'll be working alongside a collaborative and supportive team, with access to the tools and resources you need to create high-performing content across our digital marketplaces. While primarily office-based, the role may occasionally involve travel for content shoots, events, or on-site visits.
What We're Offering
* Help shape the voice of rural Australia across trusted digital platforms
* Join a creative, friendly, and fast-moving team that values innovation and collaboration
* Office-based role in Melbourne, with all equipment provided
* Fixed TPV annual salary of AUD 65,000
* Enjoy a diverse mix of work spanning rural property, agricultural machinery, horses, and digital media content.
Next Steps
Please press the APPLY button - we can't wait to hear from you
We advocate Diversity and Inclusion
ACM embraces all aspects of diversity and inclusion and are committed to creating a workplace which reflects the incredibly diverse customers, audiences and communities we serve. Candidates from all backgrounds will receive equal consideration for the opportunity they apply for
Disability Accommodation
For individuals who need assistance at any point in the application and interview process please contact the ACM Jobs team via email - jobs@austcommunitymedia.com.au
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