Sustainability Content Strategist
We're seeking a seasoned Sustainability Content Strategist to join our team. As a key player in our content strategy, you'll be responsible for developing and executing content plans that showcase our clients' sustainability efforts.
This strategic role requires someone with a deep understanding of B2B technology companies and their content needs. You'll lead the development of content strategies that position our clients as thought leaders in sustainability and technology.
Responsibilities:
* Develop and manage content calendars tailored to LinkedIn, aligning with marketing goals, product launches, and ESG milestones
* Lead creation of thought leadership and campaign content, including whitepapers, blog articles, executive posts, ESG reports, infographics, and web copy
* Collaborate closely with ESG, product, and marketing stakeholders to ensure alignment with sustainability frameworks (e.g., GRI, SASB, TCFD)
* Translate complex technical and environmental topics into accessible, engaging content for enterprise decision-makers
* Analyze content performance on LinkedIn and across digital channels, refining strategies based on engagement and conversion metrics
Requirements
To succeed in this role, you'll need:
* Previous content strategy roles, with proven success in B2B tech and sustainability communications
* Strong experience developing and managing LinkedIn content strategies for corporate or executive brands
* Excellent writing and editing skills with the ability to simplify complex ESG or technical topics
* Familiarity with sustainability disclosure standards and enterprise communications
* Proficiency with content planning tools, SEO, analytics platforms, and digital storytelling
* Collaborative, strategic thinker comfortable working across teams and time zones